Founding Performance Marketing Lead

Base pay range

$200,000.00/yr - $280,000.00/yr

Performance Marketing Lead / Founding Marketeer

Location: San Francisco or NYC, Hybrid in either location

We’re looking for a Performance Marketing Lead to own and scale paid acquisition across Google, Meta, and LinkedIn. This is a rare opportunity to build a demand engine from the ground up — owning the full performance marketing funnel, from strategy and creative through to execution and optimisation.

If you have been in a Founding position, one of the first in, a Growth Marketeer for a rocket Start Up or Series-backed business, ideally A-C, we want to hear from you!

You\'ll collaborate closely with Founders daily, the board too, Product, Design, and Sales to launch high-converting campaigns, run landing page tests, and turn insights into action. Your work will help fuel predictable pipeline growth in a fast-scaling B2B SaaS environment.

What You’ll Be Doing

• Take full ownership of paid media across key platforms (Google, Meta, LinkedIn)
• Build and optimise campaigns to hit CAC, pipeline, and payback targets
• Conduct deep audience, keyword, and performance analysis to improve targeting and spend efficiency
• Write compelling ad copy that speaks to scaling B2B customers
• Work with cross-functional teams to test and improve landing pages
• Ensure a seamless handoff from marketing-qualified leads to sales demos
• Explore and experiment with emerging channels and new ad formats
• Manage a growing monthly ad budget (currently significant and scaling quickly)

Who We’re Looking For

• You’ve spent at least 3 solid years owning paid acquisition for a B2B SaaS company or a successful B2C/D2C brand , which has had great success across North America (something which has exceeded downloads and/or sales)
• You’ve worked in a venture-backed or PE-backed business (Series A–C preferred)
• You’ve helped build marketing from the ground up, not just optimised what already exists
• You know how to scale spend, lower CAC, and grow a qualified pipeline
• You’re hands-on in Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager
• You’re both analytical and creative — able to interpret data and write standout ad copy
• You test fast, learn quickly, and constantly iterate based on performance

About You

• You thrive in early-stage or scaling SaaS environments or B2B/D2C Brand, where systems are still being built
• You love the challenge of owning an entire function and being the go-to expert
• You get energy from building and iterating , not just maintaining
• You’re excited by the idea of being a strategic partner to founders, product, and sales
• You believe performance marketing is one of the most powerful levers for growth — and you love proving it
• Competitive OTE in the $200K–$280K base, + performance bonus on top
• Equity package in a fast-growing, venture-backed SaaS company
• High autonomy, direct impact, and a seat at the table as the business scales

If of interest, please apply!

Thanks,

Team Amberes

Seniority level

• Director

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Software Development