Account Manager

About the Role We’re looking for a results-driven and strategic Account-Based Marketing (ABM) Manager to join our team in Germany. In this key role, you’ll collaborate closely with our Enterprise and Mid-Market Sales teams to drive pipeline growth by executing targeted marketing initiatives across a defined list of high-value accounts in the DACH region. Qualifications The ideal candidate brings a strong command of Account-Based Marketing (ABM) strategies, with a proven ability to accelerate the funnel and engage technical audiences. Experience marketing to engineers. Responsibilities Lead the design and execution of end-to-end Account-Based Marketing programs focused on engaging and converting high-value target accounts. Partner closely with the Enterprise and Mid-Market Sales teams to ensure strategic alignment and drive pipeline growth. Use data-driven strategies to accelerate the sales funnel, shorten the buyer’s journey, and increase conversion rates. Leverage insights to craft and execute funnel acceleration tactics that fast-track prospects through the pipeline and enhance conversion performance. Lead the planning and execution of diverse event formats—including hosted experiences, sponsored activations, and partner co-marketing initiatives. Oversee logistics, content development, and promotional strategies to ensure seamless delivery and maximize brand visibility and lead generation. Leverage data insights and performance metrics to shape marketing strategies, track outcomes, and continuously refine tactics for maximum impact. A strong understanding of the demand generation funnel is crucial. Collaborate seamlessly with sales, product, and marketing teams to align strategies and messaging across all channels. Frequent travel (approximately 30%) within the DACH region is required to attend events and meetings, providing essential support for field marketing initiatives. Benefits We believe great work deserves great support. That’s why our benefits go beyond the basics offering flexible time off, comprehensive health coverage, wellness programs. #J-18808-Ljbffr