Market Insights Researcher

Role Description

Support execution of a holistic learning agenda in collaboration with research and data science teams for hardware initiatives.

• Design and execute quantitative and qualitative research to inform decision-making, strategic planning, marketing/brand strategies, campaign development, product development, and retail/channel strategy.
• Translate research findings into actionable insights with clear recommendations and produce effective communication that motivates adoption of learnings across the organization.

Qualifications

• 6+ years of experience in quantitative and qualitative research, including survey/discussion guide design and data analysis (weighting, data cleaning, regression, etc.).
• Ability to independently execute full-cycle research and leverage insights to drive business outcomes.
• Strong problem-solving and prioritization skills, moving from blank slate to methodology and execution.
• Experience leading insights-driven campaigns/product launches from definition to execution, with preference for physical product experience.
• Excellent communication and presentation skills, with a track record of delivering concise, executive-level synthesis to influence decisions.
• Ability to think holistically and creatively in addition to technically and analytically.
• Comfortable working in a dynamic, fast-paced environment.
• Proven collaboration across diverse partners and stakeholders.

Requirements

• Deep understanding of qualitative and quantitative research methodologies.
• Strong bias for impact and results.
• Highly proactive and self-driven.

Company Description

PROLIM is a leading provider of end-to-end IT, PLM and Engineering Services and Solutions for Global 1000 companies. They understand business as much as technology, and help their customers improve their profitability and efficiency by providing high value technology consulting, staffing, and project management outsourcing services.

• IT and PLM consulting offerings include; Advisory, PLM Software/Services, Program Management, Solution Architecture Training/Staffing, Cloud Solutions, Servers/Networking, Infrastructure, ERP Practices and QA Services.
• Engineering services include Data Translation, CAD/CA.