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Trade Show & Exhibition Marketing Manager

Cruising Journal

West Virginia

Job Description

Trade Show & Exhibition Marketing Representative

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Event-Based Collaboration (B2B – International Cruise Industry)

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Role Overview

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The Trade Show & Exhibition Marketing Representative supports the company’s presence at selected international trade shows, conferences and industry exhibitions. This is a recurring, event-based collaboration activated individually for each scheduled event. The role focuses on brand representation, networking, lead generation and structured post-event reporting.

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Scope of Engagement

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The collaboration is activated per event, according to the company’s annual trade show calendar. Each engagement includes pre-event alignment, on-site attendance and post-event follow-up. The assignment concludes upon delivery of all agreed event-related outputs, including contact handover and reporting.

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Key Responsibilities

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Before the Event

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Align with the marketing team on objectives, target stakeholders and key messaging.

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Review positioning, services and partnership priorities.

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Support appointment scheduling if required.

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During the Event

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Represent the company at the exhibition booth and industry functions.

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Engage with cruise lines, destinations, suppliers and media partners.

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Present the company’s media platforms and marketing opportunities.

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Collect qualified leads and relevant industry insights.

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Maintain professional brand representation at all times.

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After the Event

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Deliver a structured contact list with notes and qualification details.

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Provide a brief written report summarizing meetings, opportunities and market feedback.

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Support internal follow-up where required.

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Profile

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Experience in B2B marketing, preferably within cruise, travel or maritime sectors.

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Strong networking and communication skills in international environments.

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Professional presence suitable for high-level industry events.

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Fluent English; additional languages are a plus.

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Ability to work independently and represent the brand consistently.

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Objectives

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Strengthen brand visibility at major international cruise industry events.

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Generate qualified leads and partnership opportunities.

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Provide market intelligence and competitive insights from exhibitions.

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Compensation & Terms

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Compensation is structured on a per-event basis and includes:

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– A fixed fee for participation and on-site representation at the event.

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– A variable commission calculated as a percentage of contracts successfully concluded as a direct result of the event activity.

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– Full reimbursement of travel, accommodation and meal expenses related to the event, in accordance with prior agreement and company policy.

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Payment terms and administrative details are defined separately for each event activation.

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Vacancy posted 7 days ago
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