Product Marketing Lead
Xata
Role Description
You'll be our Product Marketing Lead, building the product function from the ground up. Today our roadmap is driven by founders and engineers; you'll bring the product discipline, customer insight, and prioritization that turns a strong platform into a category-defining one. This is a hands-on, build-it-yourself role before it's a manage-a-team role.
- Own product strategy and roadmap for the Xata platform end-to-end, from agentic developer workflows to our hosted and self-hosted offerings.
- Establish the product function: the practices, rituals, and feedback loops that connect customers to what we ship.
- Talk to developers, platform teams, and AI-native companies constantly, and translate what you learn into a sharp, opinionated roadmap.
- Partner with our Backend (Data Plane & Control Plane) and Frontend teams to scope, prioritize, and ship, making the hard tradeoff calls and keeping the team focused.
- Own product documentation by making sure our docs are clear, accurate, and a first-class part of the developer experience.
- Define how we package, position, and price our capabilities around database branching, storage, replication, lifecycle management, and orchestration.
- Drive adoption: turn our open-source projects (pgroll, pgstream, and others) and platform features into clear value for users and a healthy commercial motion.
- Set and track the metrics that matter (activation, retention, expansion) and use them to steer decisions.
- Work closely with the founders on company strategy, GTM, and positioning in the agent era.
- Hire and grow the product team as the function scales.
Qualifications
- Highly self-directed and thrive in environments with a high degree of ownership.
- +3 years of experience as a product leader for technical, developer-facing, or infrastructure products.
- Deeply technical and credible with engineers, comfortable discussing databases, APIs, distributed systems, and developer workflows.
- Track record of taking products from early traction to scale, and of making decisive prioritization calls with incomplete information.
- Strong customer instincts: do the discovery work yourself and let evidence, not opinion, drive the roadmap.
- Excellent written communication and the ability to work effectively, asynchronously, in a remote environment.
- Comfortable being the first and only product person, building the function and not inheriting it.
Requirements
- Experience with AI agents, agentic workflows, or AI-native developer tooling.
- Familiarity with developer tools, databases, or PostgreSQL-adjacent products.
- Experience growing and leading a product team.
- Background in open-source products or communities.
- Experience with product-led growth and self-serve motions alongside sales-assisted ones.
Benefits
- Meaningful equity in a company defining a new category.
- Competitive salary and a compensation package that reflects the role.
- A real seat at the table: you'll shape company strategy and direction, not just the product roadmap.
- 30 vacation days, plus local public holidays, and a culture that expects you to use them.
- Comprehensive health insurance.
- Remote-first, async-first: work where you do your best work. We keep meetings to a minimum.
- Budget for a co-working space of your choice.
- Learning budget for conferences, courses, and books.
- Two company off-sites per year, with partners and children welcome.
$136.41k - $214.36k
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