Associate Director, Creative Photoshoot & Marketing Production

The Associate Director, Creative Photoshoot & Marketing Production is responsible for the end-to-end production of photo shoots and related creative assets for a portfolio of women's fashion brands.

Reporting to the VP of Marketing, this role owns the planning and execution of seasonal, e-commerce, advertising, social and marketing shoots from pre-production through final asset delivery, ensuring projects are executed on time, within budget and according to brand standards. In addition to photography production, this position oversees the post-shoot workflow of creative assets, including print production, layouts and in-store marketing collateral, and manages a Graphic Designer. For higher-caliber or editorial shoots requiring elevated creative direction, this role will identify, source and manage freelance Creative Directors and other specialized creative talent as needed.

The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.

Responsibilities

• Own photo shoot production from initial planning through final asset delivery
• Plan and execute seasonal e-commerce, advertising, social, brand and retail photo shoots
• Own the creative production and execution of PDP and e-commerce imagery, maintaining continuity and brand integrity across all product photography
• Plan and execute PDP, flat-lay and product-detail shoots in addition to seasonal campaign, brand, retail and marketing shoots
• Develop production schedules, timelines, budgets and workflows across multiple brands and concurrent projects
• Source and book studios, photographers, models, stylists, hair and makeup artists and other freelance production talent
• Coordinate product, samples and merchandise required for each shoot
• Partner closely with Design, Marketing, Sales and E-Commerce teams to understand seasonal priorities, product needs and creative direction
• Manage all shoot logistics, including schedules, call sheets, talent, studios, vendors and on-set execution
• Ensure final photography and creative assets are delivered accurately and on deadline
• Oversee post-production workflow, including image selection, retouching, trafficking and final asset delivery
• Direct, mentor and manage the Graphic Designer from brief through final execution, setting priorities and ensuring work aligns with brand standards, timelines and business needs
• Coordinate the development of layouts and creative assets for print, retail and in-store marketing materials
• Manage print production and serve as a liaison with internal teams, retailers and outside print/production vendors as needed
• Ensure photography is translated appropriately across e-commerce, digital, social, print, retail and in-store applications
• Ensure creative consistency across retail, digital, e-commerce, wholesale, marketing and packaging touchpoints
• Maintain high creative standards and ensure all imagery and related assets consistently reflect each brand's visual identity
• Identify and source freelance Creative Directors, Art Directors and other specialized creative talent for higher-level editorial or brand shoots when required
• Manage and maintain relationships with photographers, modeling agencies, studios, stylists, creative freelancers and production vendors
• Bid projects and negotiate rates with photographers, models, studios, stylists and other vendors
• Plan and manage photo-production and creative-production budgets, estimates and invoices
• Maintain efficient creative-production processes and workflows to ensure timely delivery of assets
• Own the creative production calendar across campaign shoots, asset delivery, PDP and flat shoots, product launches, digital activations, retail initiatives and wholesale needs
• Manage campaign and launch execution from production planning through final asset delivery, including asset tracking, retail collateral and wholesale presentations as required
• Ensure imagery and asset delivery align with merchandising priorities, product availability and launch timing
• Anticipate production, scheduling, budget and resource issues and resolve them proactively
• Manage multiple brands, shoots and competing priorities simultaneously
• Ensure all work maintains appropriate brand standards and supports overall marketing and business objectives
• Contribute creative ideas that bring the brands to life while translating concepts into executable photo and content production

Qualifications

• 7+ years of relevant fashion, apparel, photography, studio or creative-production experience
• Strong hands-on experience managing fashion/apparel photo shoots from pre-production through final asset delivery
• Strong understanding of e-commerce, advertising, social, retail and in-store photography needs
• Hands-on experience with PDP, e-commerce and flat-lay photography workflows and asset requirements
• Experience with print production, creative layouts and in-store/retail marketing collateral
• Experience directing, mentoring and managing a Graphic Designer or comparable individual creative resource
• Strong network of studios, model agencies, photographers, stylists and production vendors
• Ability to identify and source appropriate senior freelance creative talent for elevated or editorial shoots
• Experience managing budgets, negotiating vendor rates and controlling production costs
• Strong project-management, organizational and problem-solving skills
• Strong visual sensibility and understanding of the creative development and design process
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Strong communication, collaboration and negotiation skills
• Women's wholesale fashion/apparel experience strongly preferred

Salary Range: $ *Actual base salary for this role within the above range will be based upon experience, qualifications and/or assigned unit.

We are an EEO/Affirmative Action Employer. xhyhwjd All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status.