Marketing Specialist
LightSource
Marketing Specialist
We're looking for a Marketing Specialist — someone who wants to be in the middle of everything and help build the marketing function from the ground up. This isn't a narrow, stay-in-your-lane role. You'll support demand gen campaigns, produce content, coordinate events, and do the connective tissue work that makes a small marketing team punch above its weight.
The right person is sharp, organized, and genuinely curious about AI and industrial tech. What matters is that you deliver quality work across a range of formats without much hand-holding, and that you're excited to learn fast in an environment where the scope is wide and the feedback loop is short.
Role & Responsibilities
- Support campaign execution across channels — help build assets, coordinate approvals, and monitor performance
- Own social media presence (LinkedIn primarily), including scheduling, community management, and lightweight content production
- Coordinate logistics for field events, trade shows, and webinars: vendor management, collateral, registration, and follow-up
- Draft, edit, and format content across formats: emails, blog posts, one-pagers, and social copy
- Manage HubSpot list hygiene, campaign setup, and basic reporting so the team has clean data to work from
- Maintain the marketing asset library and keep internal wikis and templates current
- Handle vendor and agency coordination, track invoices and deliverables, and flag issues early
- Take on ad hoc projects across demand gen, PMM, and ops as priorities shift
About You
You're not looking for a siloed role with a narrow job description — you want to be involved in everything and grow quickly by doing it. You're organized, dependable, and a clear writer who can adapt across formats. You take pride in doing the work that makes others more effective, and you don't need a lot of hand-holding to deliver. You might be a great fit if you:
- Have 2–4 years of marketing experience, ideally in a B2B environment — startup experience essential
- Are organized and dependable: you manage your own workload, hit deadlines, and communicate proactively when things shift
- Are a clear, concise writer who can adapt tone to format without losing clarity
- Are comfortable in HubSpot or similar CRMs — you've used them to run campaigns or manage contacts, not just look things up
- Are genuinely curious about AI, supply chain, or industrial technology
- Are team-oriented and low-ego: you're happy doing the work that makes others more effective
- Value direct feedback and continuous improvement
Comp & Benefits
- Top-of-market base compensation with meaningful early-employee equity
- Platinum-level healthcare, 100% covered for employees
- Dental and vision, 100% covered
- 401(k) program
- Unlimited vacation and sick days
- Free food (3 meals a day, if desired) in office locations
- Frequent team offsites, events, dinners, and weekend trips
Bonus Points
- Experience with tools like Canva, Notion, or Figma for lightweight asset production
- Exposure to ABM or field marketing programs
- Prior experience at an early-stage or Series A startup
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