Marketing Analyst

Built on meritocracy, our unique company culture rewards self-starters and those who are committed to doing what is best for our customers. Brown & Brown is seeking a Marketing Analyst to join our growing team in St. Petersburg, FL ! The Marketing Analyst plays a critical role in supporting the client's marketing process from intake to implementation. This position serves as the main point of contact for incoming marketing requests and is responsible for coordinating proposal development, supporting client-specific strategies, and managing documentation workflows in alignment with internal standards and timelines. How You Will Contribute: Serve as the primary point of contact for all incoming marketing requests. Evaluate scope and gather required documentation to initiate the process. Ensure requests are accurately routed and tracked within the internal workflow system. Compile and analyze carrier responses to create client-ready proposal summaries, comparing plan designs, rates, funding strategies, and other key decision factors. Partner with Account Executives to develop customized cost comparisons, disruption reports, and funding analyses to support strategic recommendations. Generate benchmarking reports using internal tools and industry data aligned with client size, industry, and location. Set up and manage Plan Year folders and initiate BAM workflows. Maintain accurate records in the BAM system, including documentation of marketing statuses, carrier responses, and proposal outcomes. Submit internal reports such as Top Gun updates and confirm delivery of “Actively at Work” notices to clients. Request necessary documentation such as deductible and carryover reports Licenses & Certifications Florida License 2-15 Valid driver’s license Required Skills & Experience to be Successful Minimum of high school diploma or general education degree (GED) 1-2 years of experience in account management, client services, or related fields. Proficient with MS Office Suite and Excel Organizational, verbal, and written communication skills. Ability to maintain a high level of confidentiality. Travel Preferred Associate’s or Bachelor’s in a business or financial related discipline Professional designation Minimum typing speed of 40 to 50 words per minute Agency Management System knowledge Travel This position requires routine or periodic travel which may require the teammate to drive their own vehicle or rental vehicle. Acceptable results of a Motor Vehicle Record report at the time of hiring and periodically thereafter, and maintenance of minimum acceptable insurance coverages are requirements for this position. Teammate Benefits & Total Well-Being Health Benefits: Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance Financial Benefits: ESPP; 401k; Student Loan Assistance; Tuition Reimbursement Mental Health & Wellness: Free Mental Health & Enhanced Advocacy Services Beyond Benefits: Paid Time Off, Holidays, Preferred Partner Discounts and more. Not reflective of all benefits. Enrollment waiting periods or eligibility criteria may apply to certain benefits. Benefit details and offerings may vary for subsidiary entities or in specific geographic locations. Recruiting Vendor Disclosure Statement Brown & Brown does not accept unsolicited resumes from external recruiters, recruitment vendors or employment agencies (“Recruiting Vendors”). Recruiting Vendors must have a valid written agreement and received prior written authorization from an authorized Brown & Brown representative before submitting candidates for any publicly posted role. Any unsolicited resumes submitted to Brown & Brown or its employees become the property of Brown & Brown, and no fees will be paid for such submissions. Additional information regarding this policy can be found on our careers page. The Power To Be Yourself As an Equal Opportunity Employer, we are committed to fostering an inclusive environment comprised of people from all backgrounds, with a variety of experiences and perspectives, guided by our Diversity, Inclusion & Belonging (DIB) motto, “The Power to Be Yourself”. #J-18808-Ljbffr Brown & Brown