LED Business Development Manager
MOONS' Industries (America), Inc.
The LED Business Development Manager is responsible for increasing sales and market adoption of Moons’ LED drivers, intelligent LED drivers, Sports Lighting Controls and related solutions throughout North America. This position will develop new business, expand existing customer relationships, influence product specifications and build an effective channel strategy that converts market opportunities into sustainable revenue. The position will manage key assigned territories, accounts and smaller channel partners as directed by the Sales Manager. The successful candidate will work across the lighting ecosystem, including fixture OEMs, engineers, product managers, buyers, lighting designers, specifiers, controls companies, representatives, contractors, installers and other organizations that influence the selection and use of intelligent LED-driver technology. Developing new business and supporting existing business are daily priorities. The role requires a proactive, field-oriented professional who can identify opportunities, build relationships, coordinate technical resources, maintain commercial discipline and help ensure that the right products are available through the channel when customers and installers need them. Key Duties and Responsibilities Develop and execute a North American business-development plan for Moons’ LED drivers, intelligent drivers, controls and related products in alignment with company sales objectives. Build and maintain strong relationships with lighting fixture OEMs and other customers that design, specify, purchase, integrate or install LED-driver and lighting-control technology. Identify and engage the engineers, product managers, specifiers, lighting designers, controls partners, consultants and other decision-makers who influence product selection before a project reaches production or installation. Create joint business and account-development plans with distributor sales, product-management and application-engineering teams; conduct regular training and joint customer calls to generate qualified opportunities. Personally develop assigned territories and accounts, including prospecting, customer visits, discovery, product presentations, sample coordination, commercial follow-up and opportunity conversion. Lead the commercial design-in process from initial opportunity through evaluation, approval, forecast, production launch and ongoing account development, coordinating application-engineering and factory resources as required. Determine customer needs and communicate clear product, application, pricing, certification, delivery and support requirements to internal teams. Maintain accurate and timely Salesforce records, including customer contacts, opportunities, project stages, expected revenue, samples, design-ins, design wins, losses, competitive information and next actions. Provide regular forecasts, pipeline reviews, account updates, travel plans and activity reports to the Sales Manager, including key wins, losses, risks, customer requirements and corrective actions. Develop and implement annual sales plans, target-account plans and distributor growth initiatives with measurable objectives. Gather and communicate market intelligence regarding competing products, pricing, controls protocols, fixture trends, regulatory requirements, certifications and emerging lighting applications. Participate in trade shows, industry associations, customer events, webinars, technical training, market research and content development that strengthen Moons’ visibility and credibility in the LED market. Collaborate constructively with sales management, application engineering, product management, marketing, customer service, operations, factories and affiliated companies to resolve issues and support customer success. Perform other related duties and support additional territories or accounts as assigned by the Sales Manager. Qualifications Bachelor’s degree in business, engineering, marketing or a related field, or an equivalent combination of education and relevant professional experience. Minimum of two years of successful sales, business-development, product-management or channel-management experience in the LED lighting industry or a closely related technical market. Demonstrated familiarity with the North American LED-lighting landscape, including fixture OEMs, driver manufacturers, controls providers, distribution channels and the specification process. Established relationships with lighting OEMs, engineers, product managers, buyers, distributors, representatives, specifiers or other relevant industry participants are strongly preferred. Working knowledge of intelligent and programmable LED drivers, constant-current and constant-voltage architectures, dimming and lighting-control technologies such as 0–10 V, DALI, phase-cut, DMX and wireless or connected-building platforms is preferred. Experience managing major electronic-component or lighting distributors and developing stocking, forecasting, training and joint-selling programs is strongly preferred. Demonstrated ability to prospect, develop technical opportunities, influence specifications, manage complex sales cycles and convert design activity into production revenue. Proficiency with Salesforce or a comparable CRM system, forecasting tools and standard Microsoft Office applications. Strong presentation, listening, written communication, negotiation, analytical and relationship-management skills. Ability to work independently while maintaining a positive, accountable and collaborative approach across customers, channel partners and internal teams. Ability and willingness to travel regularly throughout North America, including customer, distributor, representative and industry-event visits. Key Measures of Success Revenue and gross-margin growth within assigned products, channels, territories and accounts. Qualified opportunities, new target accounts, design-ins and design wins created and converted. Growth and engagement of fixture-OEM, specification and controls relationships. Forecast accuracy, CRM quality, follow-up discipline and timely communication of business risks and customer needs. Constructive collaboration, responsiveness and effective coordination of internal and external resources. Professional Attributes Proactive and self-directed, with a consistent bias toward customer engagement and opportunity creation. Positive, resourceful and solutions-oriented when addressing market, customer, product or supply challenges. Commercially disciplined and accountable for commitments, follow-up and measurable results. Curious about technology, applications and customer requirements, with the ability to translate technical value into business value. Team-oriented and able to build trust with customers, distributors, representatives, factories and internal colleagues. This position description summarizes the principal responsibilities and qualifications of the role. Responsibilities may be adjusted based on business needs, territory assignments and the direction of the Sales Manager #J-18808-Ljbffr MOONS' Industries (America), Inc.
$90k - $130k
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