Marketing Manager, Upper Extremity

Marketing Manager, Trauma

Fueled by innovation at the intersection of biology and technology, we're developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding the possibilities of Orthopaedics? Ready to join a team that's reimagining how we heal? Our Orthopaedics teams help keep more than 6 million people moving each year while delivering clinical and economic value to surgeons and healthcare systems. Our teams build solutions for joint reconstruction; trauma and craniomaxillofacial; sports, extremities, and elective foot and ankle; spine; and robotics and digital surgery.

Your unique talents will help patients on their journey to wellness.

We are searching for the best talent for Downstream Marketing, US Trauma to be in West Chester, PA.

Purpose:

The Marketing Manager, Trauma is responsible for the US downstream marketing of the Trauma & Extremities product portfolio. Primary activities include health of business analytics, base business sales support, new product launches, sales force and surgeon product education and promotional activities including professional society meeting strategy and execution.

You will be responsible for:

• Achieve annual US business plan objectives of sales, net income, gross profit, inventory and price
• Lead and execute impactful US product launches including pricing strategy, promotional planning, sales force & surgeon product training, sales forecasting, customer targeting, inventory allocation and roll-out
• Create strategy and execute marketing activities for national and regional professional society conferences and meetings
• Serve as the subject matter expert for our products, key marketing strategies and products, procedures, surgical techniques and the innovation landscape
• Partner closely with the Sales Teams to gather input on customer needs, ensure strong alignment with product strategy and develop relationships with surgeon customers and key targets
• Work closely with manager to develop and execute effective business plan focused on driving growth and profitability
• Deliver results through cross functional collaboration with key business partners including field sales organization, Franchise marketing, Professional Education team, Commercial Education team and other key partners
• Identify and communicate targeting opportunities and business enhancements through robust analysis of the business to support technology upgrades and sales conversions
• Cultivate positive relationships between marketing and sales teams and ensure focus on meeting customer's need and be a positive agent for change within the organization

Qualifications / Requirements:

• A minimum of a Bachelor's degree is required. An MBA is preferred.
• A minimum of 5 years of dynamic business experience in any of the following areas: Marketing, Sales, R&D or related functions/business experience is required
• A minimum of 2 years of experience in medical device or other healthcare regulated environment is preferred
• Experience running medical device product lines, including leading product marketing and setting strategic direction for product portfolio is preferred
• Orthopedics experience is strongly preferred
• The ability to work in a hands-on, fast-paced, customer focused environment is required
• Demonstrable experience developing and executing successful business plans, and marketing and launching new products, services and programs to the healthcare community is preferred
• The ability to work effectively in an ambiguous environment and be comfortable making informed decisions with incomplete information is required
• Demonstration of the ability to partner cross functionally in a matrixed organization, influencing without authority is required
• The position will be located in West Chester, PA and may require up to 30% domestic travel, including some weekends.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please contact us via or contact AskGS to be directed to your accommodation resource.

Required Skills:

Preferred Skills:

Brand Marketing, Brand Positioning Strategy, Business Storytelling, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Digital Strategy, Execution Focus, Financial Analysis, Inclusive Leadership, Industry Analysis, Leadership, Product Development Lifecycle, Product Management, Product Portfolio Management, Product Strategies, Resource Allocation, Stakeholder Management, Strategic Thinking