Senior Digital Marketing Manager

Come join Deepwatch's team of world-class cybersecurity professionals and the brightest minds in the industry. If you're ready to challenge yourself with work that matters, then this is the place for you. We're redefining cybersecurity as one of the fastest growing companies in the U.S. - and we have a blast doing it!

Who We Are

Deepwatch is the leader in managed security services, protecting organizations from ever-increasing cyber threats 24/7/365. Powered by Deepwatch's cloud-based security operations platform, Deepwatch provides the industry's fastest, most comprehensive detection and automated response to cyber threats together with tailored guidance from dedicated experts to mitigate risk and measurably improve security posture. Hundreds of organizations, from Fortune 100 to mid-sized enterprises, trust Deepwatch to protect their business.


Our core values drive everything we do at Deepwatch, including our approach to tackling tough cyber challenges. We seek out tenacious individuals who are passionate about solving complex problems and protecting our customers. At Deepwatch, every decision, process, and hire is made with a focus on improving our cybersecurity solutions and delivering an exceptional experience for our customers. By embracing our values, we create a culture of excellence that is dedicated to empowering our team members to explore their potential, expand their skill sets, and achieve their career aspirations, which is supported by our unique annual professional development benefit.

Deepwatch recognition includes:

• 2025, 2024, 2023, 2022 and 2021 Great Place to Work® Certified
• 2024 Military Times Best for Vets Employers
• 2024 US Department of Labor Hire Vets Gold Award
• 2024 Forbes' America's Best Startup Employers
• 2024 Cyber Defense Magazine, Global Infosec Awards
• 2023 and 2022 Fortress Cybersecurity Award
• 2023 $180M Series C investment from Springcoast Capital Partners, Splunk Ventures, and Vista Credit Partners of Vista Equity Partners
• 2022 Cybersecurity Excellence Award for MDR

Senior Digital Marketing Manager

Reports to VP, Growth Marketing

Hybrid Tampa, FL or Remote

While proximity to Tampa is preferred to support a hybrid schedule in our Tampa Center of Excellence, we're open to remote candidates who can support the Eastern Time Zone.

The Senior Digital Marketing Manager, is responsible for the strategy and execution for the digital marketing channels at Deepwatch. This includes developing and optimizing digital programs that are geared towards increasing the overall lead flow and quality for the company. The ideal candidate is a data-driven marketer with a passion for developing and executing results-oriented campaigns while ensuring continuous optimization and growth within their team.


In this role, you'll get to:

• Strategize, develop, execute, optimize, and report on integrated digital marketing campaigns across multiple channels, including paid social, SEM, display, video, website, organic social, and account-based/programmatic platforms such as 6sense.
• Own campaign optimization end to end, using testing, keyword analysis, bid strategy, audience targeting, landing page iteration, and channel-specific performance data to improve efficiency, conversion, and lead quality.
• Manage paid media budgets with a focus on ROI, pipeline contribution, lead volume, and overall quality.
• Partner closely with growth marketing, marketing operations, and design to build and improve landing pages, creative assets, and campaign experiences that drive stronger performance.
• Write and refine digital ad and social copy, testing messaging variations across channels such as Google Ads, LinkedIn, G2, Reddit, and emerging platforms to identify what resonates and converts.
• Translate campaign performance into clear, actionable reporting for a range of stakeholders, using data to surface insights, guide decisions, and continuously improve results.
• Stay current on market shifts, audience behavior, and industry trends, and bring forward new ideas, channels, and technologies that can create a competitive advantage.
• Serve as a visible leader who sets a high bar for execution, models accountability, and helps foster a culture aligned to Deepwatch's Core Values.
• Embody Deepwatch's Leadership Attributes through ownership, strong judgment, trusted partnership, commitment to results, and a willingness to challenge constructively and commit as a team.

To be successful in this role, you'll need to:

• Bring 7+ years of experience building and executing digital marketing programs in a B2B enterprise environment.
• Have hands-on experience managing website content and working knowledge of HTML.
• Demonstrate strong communication skills, sound judgment, and consistent attention to detail.
• Bring direct experience with paid digital channels, particularly Google Ads and LinkedIn Campaign Manager.
• Be fluent in testing, measurement, and performance analysis, with the ability to use data to evaluate ROI and improve strategy over time.
• Have experience working across the modern digital marketing and demand generation stack, including marketing automation, lead scoring, ABM, analytics, and campaign execution tools such as: HubSpot, LinkedIn Campaign Manager, 6sense, ZoomInfo, Google Ads (Search, Display, and Video) Google Analytics, WordPress, Google Tag Manager

Statutory Pay Disclosure:

The anticipated salary range for this role is $131,00 - $161,000 + bonus + stock options + benefits. Actual compensation may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level.

ITAR Compliance

This position will have access to customer data and as such is subject to International Traffic in Arms Regulations (ITAR). Upon application, candidates will be asked to confirm that they are a U.S. Person as defined by the following:

• A citizen of the U.S.;
• A lawful permanent resident of the United States;
• A person admitted to the United States as a refugee; or
• A person that has been granted asylum by the United States government.

The intent of this requirement is not to verify employment eligibility overall, but to ensure compliance with import/export regulations. If you do not meet these requirements, we encourage you to apply for other open roles at Deepwatch. This information will be verified upon offer of employment.

What We Offer:

Deepwatch is excited to provide benefits designed to support team members and their families. Including:

• Medical, dental, vision, and disability insurance
• Flexible Time Off (FTO), 12 company holidays, sick leave and 8-Weeks Paid Parental Leave
• Unique professional development benefits with Annual "development dollars" to support our people growth and development
• Wellness contests and monthly educational programs
• 401(K) retirement program
• Learn more here: Deepwatch Benefits

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don't hesitate to apply - we'd love to hear from you. Please review our DEI Statement here.

Deepwatch welcomes and encourages applications from people with disabilities and accommodations are available on request for candidates taking part in all aspects of the selection process. Please inform your recruiter or contact View email address on click.appcast.io for further information.

All Deepwatch employees are expected to:

• Be interested in and able to work remotely from a home office when not at a corporate office
• Pass a pre-employment background check in accordance with applicable laws

Deepwatch is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, marital status, sexual orientation, gender identity, genetic information, protected veteran status, or any other characteristic protected by law. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.

By submitting your application, you agree that Deepwatch may collect your personal data for recruiting, global organization planning, and related purposes. The Deepwatch Privacy Policy explains what personal information we may process, where we may process your personal information, our purposes for processing your personal information, and the rights you can exercise over Deepwatch's use of your personal information.