Senior Product Specialist

Senior Product Specialist

As a Senior Product Specialist within the Go-To-Market Performance Media organization, you will play a critical role in driving success for complex product solutions, with a focus on App advertising (App Retargeting & App Install), as part of the Seller Success team. Your mission is to accelerate growth for both new and existing businesses by partnering with Sales and Account Strategists to up-sell and cross-sell directly to large advertisers, building bridges with agency and app platform teams, and bringing scalable enablement to the broader client base.

• Drive Product Adoption & Revenue: Develop and drive sales opportunities to grow Criteo's App offering (App Retargeting & App Install) — this role is expected to be client-facing, directly pitching key advertisers alongside Sales and Account Strategists. You will lead or co-lead client conversations to present tailored propositions, up-sell and cross-sell to existing accounts, and win new business. This also includes collaborating with sales teams to boost adoption in key segments, customizing presentations and messaging, sharing product expertise to close knowledge gaps, matching customer needs with appropriate use cases, and connecting with relevant product and internal stakeholders.

• Build Bridges: Engage directly with advertiser and agency app teams to establish Criteo as a trusted partner. Provide expert support to Sales and Account Strategists in pitch meetings and client interactions — your ability to navigate, influence and close those relationships is core to this role.

• Drive Sales Excellence: Provide focused enablement for priority sellers, support scalable regional playbooks, and host office hours. Deliver against revenue and customer growth goals in line with Criteo quarterly objectives.

• Simplify Complexity: Help sellers bridge knowledge gaps by translating advanced product solutions into clear, actionable strategies for clients.

• Collaborate Cross-Functionally: Partner effectively with Product, Marketing, and GTM teams to offer constructive feedback, facilitate product testing initiatives, and drive ongoing improvement. Ensure customer and market needs are collected and shared with relevant internal teams to address market expectations. Additionally, conduct client segmentation and prioritization to optimize specialist support.

• Develop Best Practices & Evangelism: Develop best practice sharing in your markets. Organize and participate in external events to evangelize our App solutions.

We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we'd love to see your application!