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Executive Director, U.S. HCP Marketing

Jobleads-US

Conshohocken, PA

Role: Executive Director, U.S. HCP Marketing for Rezdiffra at Madrigal Pharmaceuticals

Leading strategic and tactical execution of HCP-facing marketing efforts.

Responsibilities include developing brand positioning, managing marketing campaigns, overseeing KOL engagement, congress strategies, and sales enablement; driving omni-channel, digital, and non-personal promotion; collaborating with cross-functional teams such as Medical Affairs, Sales, Market Access, and Regulatory; and managing external agencies and team operations.

Requirements: Bachelor's degree, 18+ years in pharma/biotech marketing with 10+ years in HCP brand marketing of high-growth or blockbuster specialty products, preferably in liver or cardiometabolic areas. Proven experience in launching and managing specialty brands within regulatory constraints, team leadership, and cross-functional collaboration.

HighValue: focus on liver disease, MASH, with an emphasis on HCP engagement, digital transformation, and compliant promotional strategies.

WorkSetup: US-based, with up to 30% travel.

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Vacancy posted 2 days ago
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