Marketing Manager

In-App Marketing Manager (Creator Marketing)

About the Role

We are seeking an experienced In-App Marketing Manager to support a growing creator marketing organization. In this role, you will develop and execute digital marketing campaigns that engage creators through in-app and email channels, providing guidance, resources, and best practices that drive creator growth and success.

The ideal candidate is highly analytical, performance-driven, and experienced in building scalable digital marketing programs. You enjoy solving complex problems, delivering actionable insights, and collaborating across teams in a fast-paced environment.

Responsibilities

• Define and lead the end-to-end development of in-app marketing strategies for creator-focused programs that support short-term and long-term business objectives.
• Build, manage, and optimize digital marketing channels, including email communications, in-app notifications, and other engagement touchpoints.
• Develop and promote digital marketing best practices while continuously identifying opportunities for innovation and campaign improvement.
• Design and execute testing strategies, including A/B and multivariate testing, to measure campaign effectiveness and optimize performance.
• Establish key performance indicators (KPIs) and monitor campaign results to provide data-driven recommendations and identify growth opportunities.
• Collaborate with cross-functional stakeholders to define project requirements, scope, deliverables, timelines, and success metrics.
• Analyze campaign performance and translate data into actionable insights that improve user engagement and marketing outcomes.

Required Qualifications

• Experience developing and executing digital marketing campaigns across channels such as email, paid social, in-product messaging, or similar platforms.
• Experience with A/B testing, campaign measurement, performance analysis, and channel optimization.
• Experience partnering with analytics, data science, or business intelligence teams to evaluate campaign effectiveness.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Experience working effectively with cross-functional and matrixed teams.
• Analytical mindset with a focus on performance-driven marketing and continuous optimization.

Preferred Qualifications

• Experience working in a fast-paced, dynamic, and ambiguous environment.
• Experience with Salesforce Marketing Cloud and/or Salesforce Data Cloud.
• Familiarity with the creator economy, content creators, and creator engagement strategies.
• Strong communication and stakeholder management skills.

Key Skills

• Digital Marketing
• Marketing Campaign Management
• Email Marketing
• In-App Marketing
• Campaign Optimization
• A/B Testing
• Performance Analytics
• KPI Development
• Salesforce Marketing Cloud
• Cross-Functional Collaboration
• Project Management

Job Type & Location

This is a Contract position based out of Menlo Park, CA.

The pay range for this position is $45.00 - $50.00/hr.

Individual compensation offered for this position within this range will depend on many factors, including qualifications, skills, relevant experience, job knowledge, geographic location, internal equity, and other pertinent job-related factors.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: • Medical, dental & vision • Critical Illness, Accident, and Hospital • 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available • Life Insurance (Voluntary Life & AD&D for the employee and dependents) • Short and long-term disability • Health Spending Account (HSA) • Transportation benefits • Employee Assistance Program • Time Off/Leave (PTO, Vacation or Sick Leave)

This is a fully remote position.

This position is anticipated to close on Sep 24, 2026.

About TEKsystems

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

About TEKsystems and TEKsystems Global Services

We’re a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We’re a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We’re strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We’re building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

San Francisco Fair Chance Ordinance: Pursuant to the San Francisco Fair Chance Ordinance, for all positions located in the city and county of San Francisco, we will consider for employment qualified applicants with arrest and conviction records.

Massachusetts Lie Detector: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Use of Artificial Intelligence (AI): We may use Artificial Intelligence (AI) to support parts of our hiring process, including sourcing, screening, and evaluating candidates. AI helps assess applications and qualifications, but final decisions are made by our hiring team. By applying, you acknowledge and agree that your application may be reviewed using AI tools.