Manager, BDR

Job Description

Job Description

COMPENSATION - $150k + $60k variable
LOCATION - NY, Hybrid

Who we are…

YOOBIC is the leading AI powered frontline employee experience platform. While most tech companies build for desk based teams, we build the operating system for the deskless workforce. The 80 percent of global employees who power retail and hospitality.

Our mobile first platform helps frontline teams communicate, learn, and execute better every day. By combining operational data, Predictive Analytics, and AI, we help the world’s biggest brands turn frontline execution into a competitive advantage.

Trusted by 300 plus global brands including Michaels, Mattress Firm and National Vision. YOOBIC is scaling fast. Backed by a 50 million dollar Series C and investors including Highland Europe, Felix Capital, and Insight Partners, we are building the future of frontline work.

What we need…

We’re looking for a passionate and driven BDR Manager to lead and develop a high-performing team of four Business Development Representatives (2 in New York, 2 in London). This is a hands-on leadership role for someone who thrives on coaching, building pipeline, and continuously leveling up both themselves and their team.

Reporting directly to the CMO, you’ll play a critical role in connecting marketing and sales, ensuring top-of-funnel efforts translate into high-quality pipeline. You’ll be responsible for driving outbound performance while partnering closely with Marketing to design and execute creative, high-impact campaigns.

What you'll do…

Lead & Develop a Global BDR Team

• Manage, coach, and motivate a team of 4 BDRs across NY and London

• Foster a culture of accountability, curiosity, and continuous improvement

• Provide ongoing training, call coaching, and career development support

Drive Pipeline Generation

• Own team pipeline targets and ensure consistent attainment

• Monitor activity metrics, conversion rates, and pipeline quality

• Partner closely with Sales to ensure smooth handoff of qualified opportunities

Partner with Marketing on Pipeline Creation

• Collaborate with Marketing to design and execute creative outbound and ABM campaigns designed to attract and engage buyers who are in market

• Provide insights to refine targeting, messaging, and campaign strategy

• Ensure tight alignment between campaign execution and BDR outreach

Build a High-Performance Outbound Engine

• Refine outreach strategies (email, phone, LinkedIn,ads, etc.)

• Test and optimize messaging to improve engagement and conversion

• Implement best practices across prospecting workflows

Leverage Modern Sales Tech, AI & Systems

• Ensure the team is effectively using tools such as Salesforce, Salesloft, Sales Navigator, UserGems, Attention, and other GTM platforms

• Own and maintain strong hygiene and reporting within Salesforce

• Champion the use of AI tools (e.g., Claude) for account research, personalization, outreach strategy, and productivity

• Continuously evaluate and adopt new technologies to improve efficiency and results

Own Performance Analytics & Forecasting

• Analyze team performance data to identify trends, gaps, and opportunities

• Build and maintain clear reporting on pipeline generation, conversion metrics, and campaign performance

• Contribute to forecasting with data-driven insights and recommendations

• Use insights to inform coaching, strategy, and resource allocation

Be a Player-Coach

• Lead from the front—demonstrate what great looks like

• Be an inspiring and motivating leader for the BDRs

• Jump into deals, help unblock reps, and support key accounts when needed

Stay on the Cutting Edge of GTM

• Bring new ideas to the team every week from top sales and marketing leaders, podcasts, and industry trends

• Continuously evolve team strategy based on what’s working in modern B2B sales
  

What you have...

Experienced BDR Leader

• 1–3 years experience as a BDR/SDR in a B2B environment

• At least 1 year managing or mentoring BDRs/SDRs

Highly Tech & AI Savvy

• Deep familiarity with modern sales tools (Salesloft, Sales Navigator, UserGems, Attention, etc.)

• Strong working knowledge of Salesforce for pipeline tracking, reporting, and forecasting

• Comfortable leveraging AI tools like Claude to enhance research, messaging, and team productivity

• Curious and proactive about adopting new technologies to gain an edge

Analytical & Data-Driven

• Strong ability to analyze performance metrics and identify actionable insights

• Comfortable building reports, spotting trends, and influencing decisions with data

• Experience contributing to pipeline forecasting and performance tracking

Passionate About Coaching & Development

• You care deeply about helping others grow and succeed

• You’re known for giving actionable, high-impact feedback

Pipeline-Driven & Results-Oriented

• You understand what it takes to consistently hit and exceed pipeline targets

• You’re data-driven and comfortable managing performance metrics

Student of the Game

• You’re constantly learning—whether through podcasts, content, or peers

• You stay up to date with modern GTM strategies and outbound trends

High Energy & Ownership Mentality

• You bring intensity, positivity, and accountability to your team

• You take ownership of results and lead by example
  

What we offer...

• Hyrbid working (4 days in NY office)

• 20 days PTO + 8 public holidays (plus 3 floating holidays to choose from)

• Medical cover and EAP (Employee Assistance Program)

• Company covered Life insurance coverage

• Company covered long term disability coverage

• An amazing 401k contribution - We contribute even if you don’t!

• ADP discounts for a whole host of items (including electronics, Childcare, travel, etc…)

• Gym discounts

• Regular training and coaching to make you even better in your role

  The base salary for this position in New York is up to $150k. The total compensation package for this position will also include a commission target of $60,000 benefits and/or other applicable incentive compensation plans. This number is dependent on your individual skills and alignment to the position.
  We are an equal opportunity employer that values diversity and inclusion. We are committed to equal employment opportunities and we want to ensure that our recruitment process is accessible to everyone. If you have a disability or additional need that requires reasonable accommodations during the process please do not hesitate to let us know. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.