Marketing Operations Analyst

Marketing Operations Analyst

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing Operations Analyst based in Switzerland.

This is a data-first role focused on turning marketing and commercial data into clear, actionable insights. You'll play a key role in tracking performance across global marketing functions and improving reporting quality. Working closely with Demand Generation and other teams, you'll help strengthen processes and enable better decision-making. You'll manage recurring reports and dashboards while also investigating ad hoc questions and performance trends. The role combines data analysis, reporting, data quality, and cross-functional collaboration in a fast-paced environment. It's well suited to someone who enjoys exploring complex datasets, solving problems, and continuously improving how teams work. You'll also have opportunities to use AI and modern analytics tools to make reporting and analysis faster and more effective.

Accountabilities

• Own the preparation and delivery of weekly, monthly, and quarterly sales and marketing performance reports.
• Maintain recurring dashboards and reports that serve as a reliable single source of truth, ensuring documentation is clear, accurate, and accessible.
• Perform regular data-quality checks across multiple sources to identify and resolve issues affecting reporting accuracy.
• Build and maintain Salesforce CRM reports to answer ad hoc questions around product, campaign, and programme performance.
• Use CRM, business intelligence, attribution, and AI-powered tools to analyse complex datasets and configure dashboards for internal stakeholders.
• Analyse programme performance against KPIs, identifying trends, gaps, and opportunities to improve measurement and outcomes.
• Deliver actionable insights to marketing stakeholders, with a particular focus on supporting Demand Generation decision-making.
• Manage incoming data and reporting requests independently, escalating only the most complex or strategic projects.
• Collaborate cross-functionally to improve reporting processes, data quality, and the overall effectiveness of marketing operations.

Requirements:

• Strong proficiency in Excel, including the ability to build formulas, work with large datasets, and navigate spreadsheets confidently.
• Genuine interest in data, reporting, and analysis, with a preference for analytical work over campaign execution or creative marketing.
• Experience in a data-heavy or commercially focused function such as Marketing Operations, Marketing Analytics, Sales Operations, Revenue Operations, FP&A, or a similar area.
• Strong analytical and problem-solving abilities, with the curiosity to investigate beyond surface-level numbers and identify meaningful insights.
• Ability to manage multiple projects, priorities, and deadlines while maintaining accuracy and attention to detail.
• Strong written and verbal communication skills, with confidence working collaboratively across different departments and stakeholder groups.
• Willingness and ability to adopt AI tools to improve analytical workflows, reporting efficiency, and the quality of insights.
• Adaptability and a demonstrated ability to learn new systems, tools, and processes quickly.
• Experience with Salesforce, Snowflake, Marketo, Tableau, or comparable CRM, data warehouse, marketing automation, or BI platforms is a plus, but not essential.

Benefits:

• Group Critical Illness coverage.
• Group Income Protection.
• Group Life Assurance.
• Pension plan.
• Vision benefits.
• Employee Assistance Programme (EAP).
• Access to discounts and wellbeing resources through the company portal.
• Optional private medical coverage from day one.
• Ride-to-work scheme.
• Unlimited vacation.
• Quarterly paid volunteer days.
• Employee referral programme with attractive rewards.
• Career development opportunities across different functions and levels.
• A people-first, collaborative environment that encourages continuous learning, fresh ideas, and professional growth.