Sales Manager

Company Overview

At Fortis Fire & Safety, we provide industry-leading fire protection & security services across the United States. Our ever-growing footprint can be seen in California, Florida, North Carolina, and Chicago, and we are acquiring new brands all the time.

We are proud to work together as one team under the Fortis Fire & Safety family, which includes CJ Suppression, Diversified Systems, Inc., Integrated Fire & Security Solutions, LaMarco Systems, LifeSafety Management, Piper Fire Protection, and VFS Fire & Security Services. United by a shared mission, we deliver comprehensive fire protection and security solutions nationwide.

Joining Fortis means becoming part of a nationwide, next-generation fire protection company. We’re dedicated to a People-First philosophy, where we invest in our team through training and development, as well as a competitive benefits package. In return, we expect the very best from each of our employees every day.

If you are ready to be exceptional in your chosen career, apply to work with us today!

Here at Fortis and throughout our family of brands, we offer a comprehensive benefits package that includes:

• Paid vacation and sick time


• Company Paid Holidays


• Additional paid time off for life events (e.g., jury duty, bereavement)


• Competitive compensation


• 401(k) retirement plan with competitive company match


• Medical, Dental, and Vision insurance


• Short-term/Long-term disability insurance


• Life Insurance


• Career Advancement Opportunities and more!

**This is a general overview of benefits. Specific eligibility and coverage details will be provided during the hiring process**

Job Summary:

Piper Fire Protection's Clearwater, FL Branch is seeking an experienced sales leader to serve as Sales Manager, accountable for the strategy, performance, and growth of the branch's sales organization across both service/deficiency sales and construction/project sales. This is a player-coach role: in addition to leading a team of sales professionals, the Sales Manager will carry an individual quota and actively develop their own book of business across Piper's fire alarm and fire sprinkler offerings - including new system installation, service, and inspection and testing agreements. The role is responsible for driving revenue performance across both the team and the manager's individual production, and for building strong customer and market relationships.

The Sales Manager oversees two complementary revenue streams (recurring service and deficiency sales, and construction/project sales) and is expected to coach, forecast, and personally sell across both. This is not a passive or administrative leadership role. Success requires visible, hands-on coaching in the field, personal selling activity, active pipeline management, and a relentless focus on team development and revenue growth. The Sales Manager will also represent Piper in the local construction community (including active participation in Associated Builders and Contractors (ABC) and similar industry organizations) to build relationships with general contractors, developers, and end users in the Clearwater market. You will work closely with senior leadership to set territory strategy, refine sales processes, and ensure consistent execution across the team.

Essential Duties and Responsibilities:

• Recruit, onboard, and develop a high-performing sales team aligned with company growth objectives.


• Coach and develop the team through one-on-ones, ride-alongs, and in-the-field deal support, driving both skill development and deal progression.


• Set clear performance expectations, track KPIs, and manage performance improvement plans as needed.


• Foster a team culture centered on integrity, customer focus, and continuous improvement.


• Carry an individual sales quota, sourcing and closing fire alarm and fire sprinkler opportunities (including new system installations, service, and inspection and testing agreements) alongside the team.


• Own the team's revenue targets, gross margin performance, forecast accuracy, and pipeline health across the assigned territory and market segments.


• Develop and execute territory sales strategies that maximize penetration of target markets and customer segments across both service/deficiency and construction/project channels, balancing recurring revenue growth with new project pursuits.


• Personally cultivate relationships with key general contractors, developers, property managers, and end users (including through active membership in Associated Builders and Contractors (ABC) and similar trade associations) to position Piper as the preferred fire protection partner in the Clearwater market.


• Support team members on complex deals, large accounts, and high-value negotiations.


• Lead weekly pipeline reviews and enforce CRM discipline across the team, identifying risks, acceleration opportunities, and coaching needs.


• Partner directly with executive leadership on sales forecasts, market intelligence, and growth planning for the Clearwater branch.


• Collaborate with operations and service delivery teams to ensure seamless handoffs and customer satisfaction post-sale.


• Partner with marketing and business development to align on lead generation, campaigns, and market presence.


• Participate in pricing, proposal strategy, and contract review for key opportunities.

Required Skills & Qualifications

• High School Diploma or GED required; Bachelor’s degree in Business, Communications, or related field preferred.


• 7+ years of B2B sales experience, with at least 3 years in a sales leadership or people-management role with direct quota responsibility for the team.


• Minimum 5 years of fire protection industry sales experience (sprinkler, fire alarm, low voltage life-safety, or related life-safety contracting), with direct experience selling both service/deficiency work and construction/project work.


• Strong working knowledge of fire alarm and low voltage service offerings, including the technical, code, and operational considerations that drive customer buying decisions.


• Demonstrated track record of leading commission-based or quota-carrying sales teams to meet or exceed revenue and margin targets in a contracting or service-based environment.


• Familiarity with design-build, negotiated project work, and recurring service/contract sales models preferred.


• Excellent communication, negotiation, and presentation skills.


• Proficiency with CRM platforms and Microsoft Office Suite.


• Data-driven mindset with the ability to analyze pipeline metrics and translate insights into action.


• High level of integrity, professionalism, and accountability in all interactions.


• Ability to thrive in a fast-paced, results-oriented environment while managing multiple priorities.


• Willingness to be present in the field with the team on a regular basis.


• Ability to meet company driving eligibility requirements, including holding a valid driver’s license and maintaining an acceptable motor vehicle record.

This role may require extended periods of sitting or standing, movement around the office or job site, and operation of standard equipment. Physical activities can include reaching, bending, kneeling, climbing, and lifting up to 75 lbs. Field positions may involve heavy lifting, working in varying climates (including outdoor conditions), construction or low-voltage environments, and exposure to dust, noise, or confined spaces. Personal protective equipment (PPE) may be required. Some roles may require travel.

Fortis Fire & Safety Inc. is an Equal Opportunity Employer. Employment decisions are based on qualifications, merit, and business needs. We do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, age, national origin, disability, veteran status, genetic information, or any other status protected by applicable federal, state, or local law. Reasonable accommodations are available for individuals with disabilities to perform the essential functions of their jobs. Employment is contingent upon successful completion of job-related pre-employment screenings, which may include a background check and/or drug testing, in accordance with applicable laws.

Applicant Notices

Fortis Fire & Safety provides required federal, state, and local labor law notices to all applicants.

Applicants may review the following notices at any time:

Federal Notices

E-Verify Notice

Fortis Fire & Safety Inc. participates in E‑Verify. We use E‑Verify to confirm the identity and employment eligibility of all new hires. For more information, visit

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