Brand Manager

United States – New York City or Los Angeles (Hybrid) Work on a globally admired premium Wagyu beef brand Westholme is one of the world's most respected Wagyu beef brands, producing Nature-Led Australian Wagyu that is trusted by leading chefs and sought out by discerning diners around the world for its remarkable flavour, provenance and nature-led values. Behind Westholme stands Australian Agricultural Company (AACo), Australia's largest integrated cattle and beef producer and the country's oldest continuously operating company, driven by a vision to reimagine Australian agriculture and share it with the world. With a history spanning over two centuries, AACo stewards more than 16 million acres across Queensland and the Northern Territory—approximately 1% of Australia's land mass—supported by a uniquely integrated paddock-to-plate supply chain. This scale, consistency and supply reliability underpin the production and distribution of premium branded beef to more than 20 countries worldwide. The Opportunity If you're the person who follows chefs, knows which restaurant openings are generating buzz and loves discovering what's next in food culture, you'll feel right at home at Westholme. We are looking for an ambitious and highly organised Associate Brand Manager to support the execution of the global brand strategy and help bring Westholme to life across key international markets. Working closely with the Global Senior Brand Manager and broader marketing team, you'll play a critical role in executing chef partnerships, digital content-driven campaigns, unforgettable brand experiences and e-commerce initiatives. You'll ensure stakeholders have the tools, content and support they need to succeed while maintaining the integrity of the Westholme brand. You're a strong project manager who is energetic, collaborative and commercially minded, and you love getting things done to the highest standard. You'll be joining a small, passionate global team where you'll have visibility, responsibility and the opportunity to make your mark on a globally recognised premium brand. How you’ll make an impact Support the delivery of the annual global brand and activation plan. Coordinate and execute marketing initiatives across key markets and channels. Assist in the development and implementation of brand partnerships, collaborations and customer activations. Work closely with internal teams and agency partners across creative, content, digital and PR to deliver impactful campaigns. Provide support for the effective management and growth of the e-commerce direct to consumer platform. Manage the development, production and distribution of marketing materials, brand assets and activation tools. Maintain the brand asset library, POS materials and content resources, ensuring all materials are current and aligned to brand guidelines. Manage project timelines, budgets, briefs, approvals and relationships with agencies and external partners. Support contract, agreement and statement of work administration. Gather market insights, evaluate campaign performance and provide recommendations for continuous improvement. Manage marketing budget administration, including purchase orders, vendor setup, invoice processing and budget tracking in partnership with Finance. What you’ll bring 3+ years' experience in Brand Marketing, Customer Marketing or a related marketing role. Bachelor’s degree in marketing, Communications, Business or a related discipline. Strong project management and organisational skills, with the ability to manage multiple priorities simultaneously. Understanding of digital marketing and integrated campaign execution (e-commerce experience is a bonus). Excellent communication and stakeholder management capabilities. Experience working with agencies, suppliers and external partners. Experience coordinating events, activations or brand experiences. Proficiency with Microsoft PowerPoint, Excel, Adobe Creative Suite, Photoshop and AI tools. Strong analytical skills and the ability to use insights to support decision-making. High attention to detail, strong accountability and a proactive approach to work. A passion for premium food, beverage, luxury, hospitality or lifestyle brands is highly regarded. Why Join AACo & Westholme? We’re a values-led organisation where curiosity, generosity and accountability guide how we work. We care deeply about our people, our animals and the land on which we live and work, and we’re proud of our legacy - one that’s rooted in history and driven by innovation. Tailored career development and leadership growth opportunities Flexible work arrangements to support balance and wellbeing Access to industry-leading training and mentoring A collaborative, inclusive culture where your impact is valued Connection to a meaningful purpose #J-18808-Ljbffr