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Head of Product Marketing

Confidential

Head of Product Marketing

About the Company

Innovative online fundraising software for individuals & nonprofit organizations

Industry
Internet

Type
Privately Held

Founded
2014

Employees
51-200

Categories

  • Non-Profit & Philanthropy
  • Technology
  • Information Technology & Services
  • SAAS
  • B2B

Specialties

  • nonprofits
  • fundraising
  • donor relationship management
  • fundraising coaching
  • recurring giving
  • text-to-give
  • nonprofit growth
  • fundraising automation
  • crm
  • donation form
  • online fundraising
  • ai
  • in-person fundraising
  • fundraising events
  • nonprofit software
  • donor engagement
  • analytics & reporting
  • peer-to-peer
  • crowdfunding
  • nonprofit technology
  • online giving
  • donation page
  • nonprofit
  • donor management
  • and fintech

About the Role

The Company is seeking a Head of Product Marketing to join their dynamic team. The successful candidate will be responsible for building and leading the product marketing function, with a focus on driving growth, conversion, and retention. This role is pivotal in owning the company's positioning and messaging across diverse nonprofit audiences, defining the Product-Led Growth strategy, and collaborating with cross-functional teams to ensure successful product launches. The Head of Product Marketing will also be tasked with team leadership, strategy, and scalable operations, as well as establishing clear, data-driven KPIs for product marketing initiatives. Applicants should have a minimum of 7 years' experience in product marketing leadership, particularly in SaaS, B2B, or B2B2C environments. The role requires a candidate with a proven track record in management, process design, and a deep understanding of Product-Led Growth. The ideal candidate will be highly data-driven, with exceptional analytical abilities, and possess outstanding narrative and messaging capabilities. Experience in Fintech, Philanthropy tech, Nonprofit tech, or specialized SaaS verticals is a plus. The Head of Product Marketing will be expected to work closely with Product, Sales, and Customer Success teams, and should be adept at cross-functional orchestration to achieve commercial goals.

Hiring Manager Title
SVP of Marketing

Functions

  • Product Marketing
Confidential
Vacancy posted 1 day ago
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