National Account Manager

National Account Manager, Central

Location: Midwest, USA

Compensation: $130,000-$160,000 Annually (Salary is contingent on candidate's experience)

Type: Full-Time

About the Role:

The National Account Manager, Central is responsible for driving distribution, sales, and execution across key Midwest-based regional and national chain accounts.

This individual will lead customer relationships, develop joint business plans, and execute programs that drive incremental growth across Tri-Vin's portfolio. The role requires a strong understanding of the retail landscape, the ability to translate insights into action, and a consistent focus on delivering results.

Success in this role will be measured by growth in distribution, volume, and share across assigned accounts.

Key Responsibilities:

Account Management & Growth

• Own and manage relationships with assigned chain buyers and category teams
• Develop and execute joint business plans that drive distribution, velocity, and share growth
• Identify opportunities for:
  • New item authorizations
  • Expanded distribution
  • Incremental displays and features
• Maintain and grow existing business through effective pricing, promotion, and assortment strategies

Midwest Chain Execution

• Lead day-to-day management of key Midwest-based chain accounts, including Kroger and aligned banners, as well as other regional grocery and mass retailers
• Manage all aspects of the business, including:
  • Assortment planning
  • Promotional programming
  • Modular resets and shelving strategy
• Partner with internal teams and distributors to ensure strong execution across divisions
• Identify and close gaps in distribution, pricing, and in-store execution

Data & Insights

• Analyze performance using Nielsen, IRI, and retailer-specific data to identify opportunities and risks
• Translate insights into clear, actionable recommendations for customers and internal teams
• Monitor competitive activity and category trends to inform strategy

Cross-Functional Collaboration

• Partner with Commercial Marketing to develop and execute customer-specific programs
• Work closely with distributor partners to align on priorities and execution in-market
• Coordinate with supply chain and operations to ensure product availability and successful launches

Planning, Reporting & Administration

• Maintain accurate forecasting, planning, and reporting across assigned accounts
• Communicate business updates, opportunities, and risks to leadership
• Manage trade spend and promotional investments in line with company objectives

Qualifications:

• Bachelor's degree required
• 5+ years of experience in national or regional account management within beverage alcohol or CPG
• Experience working with Midwest-based chain retailers strongly preferred; Kroger experience a plus
• Strong understanding of chain retail dynamics, including grocery, mass, and club
• Experience with syndicated data (Nielsen, IRI) and retailer systems preferred
• Proven ability to build relationships and drive results with key retail customers
• Strong analytical, communication, and organizational skills

Key External Relationships:

• Chain buyers and category managers across Midwest retailers
• Distributor leadership and sales teams
• Retail merchandising and execution partners

Compensation & Benefits:

At Tri-Vin Wines and Spirits, we believe our people are the key to our success. We offer a highly competitive employment package designed to reward expertise and foster long-term career growth.

In addition to a competitive base salary, the National Account Manager, Central will be eligible for quarterly and end-of-year performance bonuses.

Our compensation package also includes comprehensive benefits such as:

• Medical, dental, and vision insurance
• 401(k) retirement savings plan with company match
• Paid time off and company holidays
• Disability and life insurance coverage
• Flexible spending accounts (FSA)
• Cell phone reimbursement and paid home internet
• Monthly auto allowance covering fuel and vehicle-related business expenses
• Expense account for approved business activities

We also provide unique opportunities to deepen your knowledge of the wine and spirits industry, supporting professional development and career advancement across the organization.

Diversity & Inclusion Statement:

Tri-Vin Wines and Spirits is an Equal Opportunity Employer. We are committed to creating an inclusive workplace and do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, or any other protected characteristic under applicable law.

Tri-Vin Wines and Spirits