Coordinator, Integrated Brand Marketing

Coordinator, Integrated Brand Marketing

The Coordinator, Integrated Brand Marketing will support the planning and execution of cross-platform marketing campaigns and fan engagement initiatives. This role will work closely with the Manager of Integrated Brand Marketing and cross-functional teams to help bring campaigns and activations to life, while ensuring a best-in-class experience for Mets fans both digitally and in-person.

Essential Duties & Responsibilities:

• Assist in the development and execution of cross-platform marketing campaigns across digital, social, email, in-ballpark, and partner channels
• Support day-to-day campaign management including writing creative briefs, building timelines, routing assets for approval, and tracking deliverables to ensure deadlines are met
• Coordinate with internal teams (Ticketing, Ticket Ops, Ballpark Experience, Creative, Legal, Communications, etc.) to keep projects organized and on schedule
• Capture meeting notes, track next steps, and help maintain clear communication across stakeholders
• Support the execution of fan engagement initiatives, including Mets Kids Club, sweepstakes, and other marketing-driven programs
• Assist with planning and on-site execution of experiential activations such as Kids Club events, Mr. and Mrs. Met Dash, and out of ballpark pop-ups
• Manage the Kids Club inbox, responding to fan inquiries in a timely and professional manner
• Assist with gameday responsibilities including coordination of Kids Club activations and other fan-facing elements
• Monitor marketing and entertainment trends to inform campaign ideas and best practices
• Provide general administrative and project support to the Integrated Brand Marketing team as needed

Qualifications:

• Bachelor's degree
• 2+ years of relevant experience (internships included) in marketing, events, or sports/entertainment preferred
• Strong organizational skills with the ability to manage multiple projects and deadlines
• Excellent written and verbal communication skills
• Detail-oriented with a proactive, team-first mindset
• Comfortable working in a fan facing fast-paced environment and adapting to shifting priorities
• Willingness to work nights, weekends, and gamedays as needed

Preferred Skills:

• Familiarity with project management tools (e.g., Asana or similar)
• Experience supporting events or experiential marketing activations
• Passion for sports, live events, and fan engagement

The above information is intended to describe the general nature, type, and level of work to be performed. The information is not intended to be an exhaustive or complete list of all responsibilities, duties, and skills required for this position. Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time. The individual selected may perform other related duties as assigned or requested.

The New York Mets value the unique qualities individuals with various backgrounds and experiences can offer the organization. Our continued success depends heavily on the quality of our workforce. The Organization is committed to providing employees with the opportunity to develop to their fullest potential.

Salary Range: $50,000 - $60,000

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