Vice President of Marketing

Vice President of Marketing

About the Company

Innovative provider of cloud-based software & services for the commercial real estate industry

Industry
Commercial Real Estate

Type
Privately Held

Founded
2006

Employees
51-200

Categories

• Information Technology & Services
• Technology
• Real Estate
• Miscellaneous Professional Services

Specialties

• automated after hours hvac fulfillment & invoicing
• cloud based software solution
• automated submeter reading
• 24-7 monitoring & support
• tenant billing
• access control
• visitor management
• mobile access
• proptech
• submeter billing
• and hvac

About the Role

The Company is seeking a Vice President of Marketing to take the lead in building and developing the brand, with a strong focus on channel marketing. The successful candidate will be responsible for the company's brand strategy, positioning, and identity, and will lead a brand refresh and modernized content system. This role is pivotal in orchestrating marketing across different go-to-market motions, particularly in the heart of the role - channel and partner marketing. The VP will set the strategy for field and industry events, own product marketing, and guide the team in demand generation campaigns. A deep, hands-on channel marketing expertise is essential, as is a proven track record in B2B marketing, brand-building, and supporting revenue growth. Applicants for the Vice President of Marketing position at the company should have 10-12+ years of progressive B2B marketing experience, with a strong background in partner marketing, and a deep understanding of field and industry events. The role requires a leader with a brand-first mindset, commercial awareness, and the ability to influence and align cross-functional stakeholders. The ideal candidate will be a strategic thinker, a strong communicator, and a passionate advocate for AI-enabled marketing. Success in this role will be measured by the strength of the brand, marketing's contribution to the business, and the growth and development of the marketing team. The VP of Marketing will be expected to have executive presence, and the credibility to influence a leadership team, and be willing to travel for events and partner engagements.

Hiring Manager Title
CEO

Functions

• Marketing