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Digital & Shopper Marketing Coordinator

FoodStory Brands

Location: Phoenix Employment Type: Full Time Reports To: VP of Marketing Travel: 10% Work Schedule: Mon-Fri 8am-5pm Pay Range: 54,600k per year Incentive Pay: Quarterly performance bonus Benefits Summary: Medical, Dental, Vision, 401(k) profit sharing, Vacation, Holidays, Floating Holidays, Company-paid LTD and life insurance, and Sick leave. Summary Description: FoodStory Brands is seeking a highly organized, strategic, and execution-oriented Digital & Shopper Marketing Coordinator to support our growing portfolio of owned and licensed brands. This role is ideal for a marketing professional who enjoys managing multiple projects, maintaining a high attention to detail, and ensuring flawless execution across digital and shopper marketing initiatives. Reporting directly to the Director of Digital and Shopper Marketing, the Digital & Shopper Marketing Coordinator will play a key role in planning, executing, and optimizing marketing initiatives across multiple brands and retail partners. The successful candidate will be both a strategic thinker and hands-on executor, capable of managing multiple priorities simultaneously, following established processes, communicating effectively with cross-functional teams, and maintaining high standards of accuracy. This position will support campaign development and execution across digital, shopper, social, retail media, and content channels while helping drive brand growth through data-driven insights and operational excellence.

SPECIFIC DUTIES

Own the execution of shopper marketing campaigns across multiple brands through third-party retailer and media platforms against approved media plans. Execute digital marketing campaigns across multiple brands, platforms, and retailers. Support the planning and development of annual/campaign advertising, marketing, content, and promotional calendars. Assist in the development and execution of consumer-facing communications and promotions. Support trade marketing communications, presentations, and retailer recap materials. Coordinate asset requests and manage creative deliverables for digital and shopper marketing activations. Ensure marketing assets are organized, up-to-date, and distributed appropriately across platforms and stakeholders. Assist in maintaining brand content across syndication and retailer platforms, including Syndigo and similar systems. Track, measure, and report on campaign performance and key marketing KPIs. Compile campaign performance data, identify trends or anomalies, and share observations and recommendations for optimization. Develop campaign recaps, presentations, and performance reports for internal stakeholders and external partners. Stay informed of digital, social, and shopper marketing trends to identify new opportunities for growth. Create, maintain, and improve standard operating procedures (SOPs) for shopper and digital marketing activities. Coordinate timelines, deliverables, and approvals across cross-functional teams. Manage multiple projects simultaneously while ensuring deadlines and quality standards are met.

JOB QUALIFICATIONS

Bachelor's degree in Marketing, Business, Communications, or a related field 1–3 years of experience in marketing, digital marketing, shopper marketing, brand marketing, or a related field Experience managing multiple projects and deadlines in a fast-paced environment Proficiency in Microsoft Office Suite, particularly PowerPoint and Excel Strong organizational, analytical, and communication skills Demonstrated ability to manage multiple priorities and deadlines with accuracy Comfortable learning new marketing, retailer, and content management platforms Ability to work cross-functionally and build relationships with internal and external stakeholders.

COMMUNICATION, TEAMWORK, AND ORGANIZATION

Curiosity mindset; seeks dynamic, innovative ways in which to engage with the consumer Provides continual project updates and can work both collaboratively and autonomously Inspires confidence among teammates and leadership; stays calm under pressure with a positive outlook Entrepreneurial by nature with a flexible, ‘can-do’ disposition A belief that no task is beneath you Persuasive communication and interpersonal skills through email, phone, public speaking, and in-person interactions Creative yet strategic thinking, enthusiasm, and strong problem-solving skills with an eagerness to learn Strong attention to detail in own work and that of other staff Flexible in responding to change in goals, timelines, and tactics in response to unexpected factors Ability to conceptualize big ideas and aid in the execution plans

PHYSICAL REQUIREMENTS

Ability to lift and carry up to 25 pounds occasionally Must speak and write English fluently Requires use of hands for typing, handling paperwork, & other office functions such as copying, sorting, & filing Requires long periods of sitting and viewing computer screens Ability to travel by air or car, as needed Phoenix, AZ based Hiring Process Our process may include application review, interviews, assessments, reference checks, and a conditional offer. Equal Opportunity Employer Statement The Company is an Equal Opportunity Employer and does not discriminate on the basis of any legally protected status. Accommodation Statement Applicants needing accommodation during the hiring process may contact human resources @ View email address on click.appcast.io. Work Authorization Employment is contingent upon the ability to work lawfully in the United States and completion of employment eligibility verification after hire. Background Check / Drug Testing Employment offers may be contingent upon job-related screening, where permitted by law. At Will Employment Employment with FoodStory Brands is at-will, meaning either the employee or the company may end the employment relationship at any time, with or without cause or notice, unless otherwise required by applicable law. This job postings not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the role. The company reserves the right to modify this description at any time. #J-18808-Ljbffr FoodStory Brands

Vacancy posted 7 hours ago
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