Strategic Retail Growth Manager II

DESCRIPTION

Customer Business Manager II serves as the retailer expert and consistently execute client plans. Grow the client’s business within each assigned retailer faster than both the category and the retailer overall. Build and sustain client satisfaction by supporting the development of business plans and owning execution strategies for assigned retailers. Drive growth across brands through deep knowledge of retailer operations and merchandising strategies, paired with strong insights, effective selling, and flawless execution.

RESPONSIBILITIES

Develop and maintain strong relationships with both clients and customers within an assigned geographic region, demonstrating a clear understanding of their goals and objectives. Present targeted, strategic client plans that build effective brand promotion strategies and strengthen brand activation based on customer and retailer insights. Execute strategic plans for all client brands with retailers in the defined geography, including sales, share, distribution, promotion, pricing, merchandising, and financial management. Maintain proactive, ongoing communication with the Client Team to provide status updates, identify opportunities, manage expectations, and address needs tied to the client’s business plan. Communicate customer changes and insights broadly across relevant CROSSMARK roles, reinforcing the importance of being the “customer expert.” Consistently use CROSSVIEW as the business planning, communication, and execution framework to drive internal consistency and efficiency, while increasing visibility and actionable intelligence for clients and internal stakeholders. Support Business Account Manager(s) and other stakeholders in developing targeted, strategic client plans that build effective brand promotion strategies and strengthen brand activation based on customer knowledge. Identify and sell additional client services by analyzing the client’s strategy and performance insights, along with customer performance by brand and/or category. Provide input and support preparation for CROSSVIEW Business Reviews and, when appropriate, participate in delivering presentations.

QUALIFICATIONS

Bachelor’s degree preferred, or a minimum of 3+ years of experience in the CPG industry (preferred). 5+ years of sales experience. Proficiency with Microsoft Office (Word, Excel, Outlook, PowerPoint), including intermediate Excel skills (e.g., PivotTables). Strong communication skills (listening, presentation, written, and verbal). Insights-based, consultative selling and negotiation skills.

OTHER FUNCTIONS

Demonstrate strong retailer knowledge and credibility. Understand the client’s strategy and expectations. Effectively develop and communicate insights. Use persuasive selling approaches and maintain professionalism.

PERFORMANCE METRICS

On-budget execution of the sales plan. New item acceptance in accordance with client standards. Existing client growth (targeted revenue and/or sales volume). Customer service (NPS).

KNOWLEDGE, SKILLS AND ABILITIES

Strong communication skills (listening, presentation, written, and verbal). Insights-based, consultative selling and negotiation skills. Intermediate category management knowledge, including (but not limited to) the “4 Ps.” Solid business acumen, including awareness of market and industry trends. Strong organizational and time-management skills. Customer service mindset. Professionalism and ability to perform under pressure.

CERTIFICATES, LICENSES, REGISTRATIONS

Valid driver’s license.

SUPERVISORY RESPONSIBILITY

None.

WORKING CONDITIONS

Office and field environment.

TRAVEL REQUIREMENTS

Ability to travel within the U.S. for customer, client, or company meetings, as needed.

PHYSICAL DEMANDS

Ability to transport sample products to account calls.

LANGUAGE SKILLS

English is the primary language; however, bilingual skills may be required based on business necessity. Job Category Administration Position Type Full time Business Unit Sales Salary Range $85,000.00 - $100,000.00 Company Crossmark Inc. Req ID 29485 Employer Description

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EEO STATEMENT

Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact View email address on click.appcast.io. Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request.

SALARY CONFIDENCE

Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting.

E-VERIFY

The Acosta Group utilizes E-Verify for validating the ability to work in the United States for all job candidates. For more information on what this entails and your rights as a job applicant, please use the link provided to access information on our use of E-Verify and your right to work. Employer Resources (e-verify.gov) #J-18808-Ljbffr Acosta Sales & Marketing