National Account Manager - Walmart
$151k - $227kSazerac Company
Sazerac Company Overview
Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton's, Traveller, and Sazerac Rye. Additionally, Sazerac owns many popular brands across a range of spirits, including Fireball, Svedka, Wheatley, BuzzBallz, Southern Comfort, Seagram's V.O., Myers's, Goldschlger, Parrot Bay, 99 Brand, and Platinum Vodka.
We're proud of our award-winning culture and distilleries. Our Louisville office has been named one of the "Best Places to Work in Kentucky" four times, and our Buffalo Trace Distillery has earned the title of "world's most award-winning distillery" through the dedication of our craftsmen for well over 200 years. Whether you're a recent graduate or an experienced professional, Sazerac provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting, entrepreneurial industry.
Job Description/Responsibilities
The National Account Manager (NAM) - Walmart will be responsible for managing assigned retailers in the liquor/e-commerce channel. NAM will deliver assigned volume and share growth of Sazerac's total beverage portfolio across all applicable categories. NAM will call on and develop relationships with assigned retailers to drive results against all assigned KPIs including execution, distribution and programming through all levels of stakeholders. NAM will execute channel specific strategies, standards and tools to be used throughout organization that ladder back to Sazerac Company strategies and support multi-year JBPs.
Key responsibilities:
- Understand and support brand prioritization by state while understanding that we are building scale around our strategy and national brands. Include state specific brand plans into and multi-year JBPs with retailers. Keep internal stakeholders and cross-functional teams informed of the progress on major initiatives through Program Announcements, Monthly Updates and rigorous tracking.
- Develop relationships to the degree that we are considered a consultant, driven by mutual success and growth. Strengthen existing and develop new relationships and document within CMS. Execute Retailer Wiring both vertically and horizontally to deepen relationships and maximize results. Improve relationship with weighted chain accounts by adding value through innovative business planning.
- Develop tools and processes that lead to insights and actions that ultimately deliver against assigned KPIs. Likely sources will include Retail Link, Nielsen, Numerator, iDig, COGNOS, Excel, Power BI, Power Point. Monitor market trends and maintain data on competition.
- Develop and agree on appropriate KPIs to ensure that we are focused on the highest priority and highest reward initiatives. Monitor and manage execution on a monthly and quarterly basis.
- Deliver Sazerac volume and share growth exceeding the annual plan by helping the retailer grow their spirits/beer/wine/non-alcohol categories with total Sazerac portfolio. Develop solutions that drive trips and baskets and deliver targeted ROI. Leverage the full portfolio in terms of National Brands and Control Label to drive growth and/or cost savings.
- Identify opportunities across Total Adult Beverage and Non-Alcohol that support our stated long-term objectives and use solution-based selling to secure distribution and promotional activity across total Sazerac portfolio. Leverage the full portfolio in terms of National Brands and Control Label to find solutions for the consumer and retailer. Work with the appropriate Trade Marketing and Brand Teams to secure incremental investment.
- Drive distribution, programming, and volume growth of Sazerac's total portfolio. Work with Director to create the vision for how we invest in and go to market within the channel. The role will drive commitment through every level of key stakeholder to deliver against the KPIs that support the Annual Operating Plan and ladder back to the channel strategy. This role is expected to work at the buyer level across all categories to uncover bigger opportunities within assigned Retailer. Develop and implement multi-year channel specific strategies that are incorporated in all Retailer JBPs.
- Secure, understand and utilize national and state level pricing standards and deviations for use with the strategic account presentations and execution compliance. Be the eyes and ears so that timely feedback can be heard by brand teams. Work with Business Intelligence and Commercial Finance to analyze pricing activity to drive more effective ROI.
Salary range - $151,000 - $227,000
- Placement within the salary range is calculated based upon years of directly relatable experience for the position.
- The salary range refers to base salary only and does not include car allowance, annual bonus, fuel or cell phone reimbursement.
Qualifications/Requirements
Must Have
- Implementation or project management experience.
- Good time management skills and the ability to prioritize
- Excellent analytical, interpersonal, communication and presentation skills
- Ability to develop customer relationships
- Bachelor's Degree
- Ability and willingness to work non-traditional hours (nights/weekends)
- Highly effective negotiation skills
- Self-motivated, innovative and solution-oriented mindset
- Category Insight/Analytics experience
- Off Premise Chain Sales experience in CPG or Adult Beverage industries
- Minimum 2 years experience working with Walmart or Sam's Club
- 5 years minimum experience in Sales Management and Key Accounts with a proven track record of success
- DSD or 3-Tier experience
- A valid driver's license
- Willingness to travel - approximately 25%
Preferred
- MBA
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