Digital Marketing Manager

About Us We are a highly motivated bunch who seek to create a space where you know you are going to have a good time. We are known for our art‑inspired spaces that are great for social gatherings, with restaurants wall to wall with lights, murals, and vignettes. We are the minds behind Happy Camper, Homeslice, and Paradise Park restaurants, united by a company culture that emphasizes attention to detail and a customer‑focused atmosphere. Employees often begin their careers here and grow with the brand as we expand across locations. Position Overview Digital Marketing Manager – Chicago, IL Job Summary: You will create and manage all company digital assets, develop a marketing calendar aligned with events and goals, execute campaigns, drive online engagement, and optimize digital marketing to maximize customer acquisition and retention. The role reports directly to Operations and works with management across all locations. Location Chicago, IL Responsibilities Digital Strategy Development Work with events team to develop aesthetic activations Research audience preferences and discover current trends Design posts to sustain readers’ curiosity and create buzz around new products Stay up‑to‑date with changes in all social platforms ensuring maximum effectiveness Facilitate online conversations with customers and respond to queries Report on online reviews and feedback from customers and fans Suggest new ways to attract prospective customers, such as promotions and competitions Develop an influencer program and strategy to cross‑promote our brand Collaborate with operations, brand, events, and management departments to achieve coherent brand messaging and customer engagement Prepare and present reports on the results of social media campaigns and strategies to company leadership Photography Other duties as assigned Website & Social Media Management Write all copy for customer‑facing platforms SEO Update WordPress Work closely with the Content Creator to maintain a social media calendar Oversee social media accounts’ layout Develop creative content Other duties as assigned Asset Design & Development Design all assets including flyers, menus, email campaigns, etc. Assist in merchandise and packing duties as assigned Align with brand team to aid in digital apparel design for new merchandise offerings Present quarterly merchandise designs Curate creative PR packages for activations Create engaging text, image, and video assets Other duties as assigned Physical Demands & Work Environment Frequent bending, moving, lifting, and carrying material up to 50 lbs; standing up to eight hours each day; working in all weather conditions; exposure to high noise levels requiring hearing protection. Non‑Physical Demands Time pressures, frequent change of tasks, tedious or exacting work, teamwork; occasional multitasking, emergency situations, and irregular schedule. Qualifications & Requirements 2+ years of Graphic Design Experience Proven work experience in Digital Marketing Expertise in multiple social media platforms Ability to create engaging copy and produce assets on time Familiarity with online marketing strategies and channels Understanding of future trends in digital technologies and proactive action Excellent communication skills Strong multitasking and analytical skills Desirable: Experience using Klaviyo In‑depth knowledge of SEO, keyword research, and Google Analytics Food Photography experience Knowledge of iPhone photo and video tools BS degree in Marketing, New Media, or related field Leadership Skills & Values Active Listening Decision Making & Problem Solving Professionalism Time Management & Initiative Mathematical Reasoning Oral Expression Oral Comprehension Problem Sensitivity Attention to Detail Schedule 40‑hour week required Day and night shift – flexible weekly schedule Monday to Friday, weekend availability On‑call In‑office or on‑premise work setting Compensation $65,000‑75,000 Benefits Health insurance Dental insurance Vision insurance Paid time off Dining discounts Other Information Department: Marketing Reports to: Operations Status: Salary FLSA Code: Exempt Location: Chicago Equal Opportunity Employer Happy Camper is an equal opportunity employer. We value diversity in gender, race, ethnicity, sexual orientation, gender identity, disability, religion, age, veteran status, and life experiences. We are committed to providing equal employment opportunities and fostering an inclusive culture that embraces diversity. Must be eligible to legally work in the United States. #J-18808-Ljbffr