Manager, Creator Marketing, Paramount Pictures

#WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.

Overview:

Paramount Pictures is looking for a forward-thinking marketer to shape how the studio connects its theatrical releases with the next generation of moviegoers.

Based at the historic Paramount lot in Los Angeles (5 days onsite) and reporting to the Executive Director of Innovation Marketing, this role sits within the Digital Marketing team and will shape creator-led campaigns that drive cultural relevance and box office impact across platforms and markets. You'll identify emerging opportunities in the creator ecosystem, test bold new ideas and partnerships, and turn audience insight into scalable marketing strategies across the studio's theatrical slate.

Responsibilities include, but are not limited to:

• Identify and evaluate new creator-led marketing opportunities, platforms, technologies, and formats (e.g., social-native storytelling, experiential activations, etc.)
• Partner with creators, both through agencies and in direct outreach, to build relationships with the studio — including negotiating scope, timelines, and deliverables
• Lead the creation and delivery of compelling, social-native videos that build fandom for our films
• Identify and implement tools to measure and pair the studio's data with creator audiences
• Design and produce in-person screenings, events, and experiential activations that generate brand allegiance and great user-generated content
• Lead initiatives targeting Gen Z, Gen Alpha, and other emerging consumer audience segments, ensuring campaigns are relevant, authentic, and culturally fluent
• Partner with research, insights, and analytics teams to translate cultural, behavioral, and technological trends into actionable marketing strategies that grow audience reach and engagement
• Collaborate cross-functionally with brand, publicity, creative advertising, media, distribution, consumer products, partnerships, and corporate innovation teams to integrate innovative ideas into broader theatrical campaigns
• Document and analyze performance data for campaigns and use results to evaluate performance against objectives and establish benchmarks
• Present insights and recommendations to senior management and cross-departmental stakeholders

Basic Qualifications:

• Bachelor's degree in Marketing, Communications, Business, Media, or a related field preferred; equivalent practical experience will also be considered
• 4+ years of experience in marketing, innovation, digital strategy, or brand partnerships — preferably within entertainment, media, technology, or youth-focused brands
• Demonstrated experience building and managing relationships with creators or talent, whether through agencies or direct outreach
• Demonstrated experience launching or managing innovative, non-traditional marketing initiatives
• Solid understanding of theatrical film marketing and the evolving entertainment landscape
• Proven ability to manage multiple projects in a dynamic, deadline-driven environment

Additional Qualifications:

• Experience working with creators or experiential marketing formats
• Studio or talent agency background preferred
• Familiarity with audience research, social analytics, and performance measurement tools
• Passion for film, storytelling, and the future of theatrical exhibition

Founded in 1912, Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The film studio’s iconic logo has opened some of the most successful and beloved films in cinematic history, including timeless classics such as The Godfather, Chinatown, Forrest Gump and Titanic; and blockbuster franchises such as Star Trek, Transformers, Mission: Impossible and Sonic the Hedgehog. Recent, innovative, break-out films such as The Wolf of Wall Street, Arrival, Rocketman, and A Quiet Place have added to Paramount’s film legacy. With a beautiful 65-acre lot in the heart of Hollywood, a worldwide network of offices and a culture of engagement, Paramount Pictures’ passionate employees ensure the studio continues to deliver creativity and innovation to a dynamic industry. Paramount Pictures controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, and Paramount Players. PPC operations also include Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group. Paramount Pictures is a subsidiary of Paramount, which connects with billions of people worldwide through its global brands including MTV, CBS, Paramount Network, Nickelodeon, Comedy Central, BET and streaming service Paramount+.

ADDITIONAL INFORMATION

Hiring Salary Range: $82,000.00 - 90,000.00. 

The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education.  The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable,  as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.  

What We Offer:

• Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here:
• Generous paid time off.
• An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
• Opportunities for both on-site and virtual engagement events.
• Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
• Explore life at Paramount:

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability. You can request reasonable accommodations by calling View phone number on careers.paramount.com or by sending an email to View email address on careers.paramount.com. Only messages left for this purpose will be returned.