Social Media Specialist

Social Media SpecialistDuties Include: Collaborate with marketing, sales and management teams to develop marketing and communications plans that leverage social media. Responsible for developing content across social media channels. This could include blog posts, tweets, status updates, pins, photos and videos. Creates, manages and grows business presence across social media channels, including, but not limited to blogs, Twitter, Facebook, Pinterest, LinkedIn, YouTube and Instagram. Leverages measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives. Manage & Input leads into CRM. Responsible for managing and creating internal daily news updates.Physical Requirement: None.Skills: Working knowledge and real-world experience in planning, managing and executing social media initiatives. Real-world experience planning social media programs that span owned (eg Blogs), earned (eg Facebook) and paid ads (sponsored tweets). Knowledge of Digital Marketing current best practices and understanding of Digital production processes. Knowledge of social media strategy and legal guidelines.Education/Experience: Associates degree or higher in Communication, Marketing or a related field strongly preferred. Some professional experience using as many of the above skills and duties as possible highly preferred.