Vice President, Growth

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Vice President, Growth based in the United States. The Vice President, Growth will lead the development and execution of a predictable, capital-efficient growth strategy for a virtual healthcare business focused on baby feeding and lactation care. This hands-on leadership role combines strategic partnership development, commercial negotiations, consumer growth, and performance management to expand access to care while delivering measurable business results. You will build executive-level relationships, secure high-value partnerships, and turn commercial agreements into referrals, completed visits, and sustainable revenue. You will also strengthen brand positioning and organic consumer acquisition through search optimization, earned media, and social engagement. Working closely with the CEO and cross-functional leaders, you will align growth initiatives with clinical capacity, operational requirements, financial performance, and patient experience. This is an opportunity for a commercially minded leader who thrives in a startup environment, combines strategic judgment with direct execution, and is motivated by improving care for parents and babies. Accountabilities - Own the growth strategy, channel priorities, execution plans, budgets, pipeline, forecasts, and performance reporting, ensuring initiatives support sustainable and capital-efficient revenue growth. - Expand existing partnerships and secure new strategic relationships with organizations that can generate referrals and connect more families to baby feeding and lactation care. - Develop and manage partnerships with complementary maternal health, women's health, baby and consumer health organizations, leveraging established audiences, trusted brands, and marketing reach.

- Build compelling business cases demonstrating the value of partnership opportunities, assessing referral potential, commercial economics, implementation requirements, and strategic fit. - Lead the full partnership lifecycle, including prospecting, executive relationship development, negotiation, agreement closure, launch coordination, activation, performance reviews, renewals, and expansion. - Create joint activation plans and improve referral workflows to turn signed agreements into predictable referral volume, completed care visits, and measurable revenue. - Strengthen consumer-facing growth by refining brand positioning and leading organic discovery initiatives, including search engine optimization (SEO), answer engine optimization (AEO), earned media, established parenting and baby platforms, and social media engagement. - Pursue selective expansion opportunities with obstetrician (OB) networks and providers, evaluating requests for proposals and provider or professional services agreements based on financial viability, operational fit, and preservation of the patient care pathway. - Prioritize partnership-led growth while using proven acquisition economics to guide decisions about additional direct-to-consumer investment. - Lead a focused internal team and external specialists or agencies, establishing clear expectations, removing barriers, and allocating resources based on demonstrated results. - Collaborate with Clinical, Operations, Product, Finance, and Marketing to ensure growth commitments align with service capacity, operational readiness, and quality of care. - Establish performance benchmarks and monitor referral volume, completed visits, conversion rates, acquisition costs, channel contribution, revenue, contribution margin, retention, and forecast accuracy. - Within the first 90 days, assess the existing pipeline, partner performance, and patient acquisition journey; establish a growth baseline; and develop a prioritized plan with clear owners, milestones, channel economics, and forecasts.