Strategic Partnerships Leader

Job Description

Job Description

About SmartFinancial

SmartFinancial is a leading insurance technology platform transforming how consumers connect with insurance providers. Our marketplace intelligently matches high-intent shoppers with the right carriers and agents across multiple channels, delivering real-time results at scale. We’re growing fast and looking for bold, analytical, and driven marketers to help us accelerate even further.

We’re accelerating fast and are looking for a Strategic Partnerships Leader to expand and optimize our publisher ecosystem. You’ll work closely with major digital brands across news, personal finance, insurance, and comparison-shopping categories. This role is critical in expanding our reach and driving high-intent insurance shoppers into our marketplace.

This is a high-impact, performance-driven role for someone who thrives on owning partnerships, loves digging into data, and knows how to scale winning campaigns.

• Identify, develop, and negotiate supply-side deals with premium publishers and digital media platforms.
• Expand distribution across editorial, SEO, marketplace, and personal-finance channels.
• Oversee API, S2S, postback, pixel, and programmatic integrations for click, lead, and call distribution.
• Monitor traffic quality and ensure full compliance with internal policies and industry standards.
• Analyze funnel metrics including RPL, EPC, CTR, conversion rates, bind rates, and partner-level trends.
• Serve as the bridge between external partners and internal product, engineering, creative, and analytics teams.
• Bring market insights and partner requirements to influence product roadmap and supply strategy.

• On-target earnings of $200k+
• Competitive compensation structure with strong variable upside
• Equity: Stock options

• 4+ years in digital partnerships, publisher development, affiliate management, or marketplace supply roles.
• Strong understanding of performance marketing and monetization models (CPC, CPL, CPA, rev-share, pay-per-call).
• Experience working directly with insurance or financial publishers and optimizing traffic at scale.
• Technical fluency with APIs, postbacks, S2S tracking, and attribution/measurement platforms.
• Analytical approach with the ability to interpret complex partner reporting and funnel data.
• Excellent communication and negotiation skills, with the ability to influence cross-functional teams.
• High commitment to quality, compliance, and transparent performance insights.
• Experience in insurance, financial services, or other regulated verticals is a plus.

• Competitive Base Salary + Commissions + Performance Bonuses
• 401(k) with Company Match
• Health, Dental, and Vision Insurance
• Stock Options
• Internal Promotion Opportunities. We believe in growing talent from within
  

• World-Class Training and Onboarding
• Use the latest technology, tools, and automation systems
• Fast-paced, energetic environment where innovation is encouraged
• Play ping pong, collaborate with sharp teammates, and enjoy a culture that celebrates hard work and having fun
  

Be part of a rapidly growing tech company reshaping the insurance landscape!

Benefits