Sales Professional

COMPANY OVERVIEW

50,000 athletes. 20 locations. Millions of views.

Brodie League is more than a basketball league, it’s a community. As one of North America’s fastest-growing sports brands, Brodie League is redefining adult recreational basketball by delivering an elevated, professional-quality experience rooted in culture, competition, and community. Our mission is to make every league night the best night of the week for our athletes.

ROLE OVERVIEW

• We’re looking for a highly driven, relationship-focused sales professional to help lead Brodie’s expansion across key U.S. markets through outbound business development, strategic partnerships, and market launch initiatives.
• Fully remote and based in-territory, this individual will own each new market end to end - securing the facility, recruiting 24+ founding captains, launching the league, and handing off to Operations before moving on to the next city.
• You’ll work closely with leadership across operations, marketing, partnerships, and growth while helping build repeatable expansion and sales processes that scale with the business across North America.
• You will cover territories including, but not limited to the East Coast & Central USA - with a pillar market being New Jersey, expanding to the DMV, Philadelphia, Atlanta, Indianapolis, Miami, and more.
• This role is ideal for someone who:
  • Loves sports, community, and people.
  • Is energized by fast-moving startup environments.
  • Can confidently build relationships from cold outreach through to closed sales.
  • Wants influence, ownership, and visibility within a growing company.
  • Is excited to help shape a category-defining brand.

CORE RESPONSIBILITIES

Drive U.S. Market Expansion

• Own the full sales cycle from prospecting through to close.
• Identify gyms and facilities within Brodie’s key U.S. expansion demographics and secure new partnership opportunities.
• Build relationships with gym owners, local businesses, brands, community organizations, and strategic partners.
• Lock in facilities and help launch new league locations from the ground up.
• Recruit and secure a minimum of 24 founding captains per league to help establish strong early community engagement and league success.
• Partner closely with Operations, who will then take over and continue growing and managing league relationships post-launch.
• Develop outbound strategies across email, phone, LinkedIn, networking, and events.
• Help expand Brodie’s footprint across existing and new U.S. markets.
• Collaborate closely with internal teams to ensure strong partner and customer experiences.

Build Scalable Sales Processes

• Help create repeatable outreach strategies, playbooks, and sales cadences.
• Track pipeline activity and performance metrics within CRM systems.
• Contribute ideas around positioning, packaging, pricing, and go-to-market strategy.
• Continuously test and improve messaging, outreach, and conversion strategies.
• Help establish foundational sales infrastructure as the company scales.

Represent the Brand

• Act as an ambassador for Brodie within the community.
• Build authentic relationships that align with Brodie’s culture and energy.
• Attend networking events, league nights, activations, and community initiatives where required.
• Bring a high-energy, people-first presence to every interaction.

REQUIREMENTS

• 3+ years of experience in sales, business development, partnerships, or account growth.
• Strong outbound and relationship-building skills.
• Comfortable prospecting and generating your own pipeline.
• Experience managing conversations from first touch through close.
• Strong communication and presentation skills.
• Highly self-motivated and comfortable operating autonomously.
• Ability to thrive in fast-paced, evolving environments.
• Passion for sports, community, hospitality, events, or experiential brands.
• Fully remote (US-based) with in-territory travel - comfortable spending significant time on the road with facilities, partners, and league communities across your markets.
• Experience selling both B2C & B2B.
• Nice to Have:
  • Experience in startup or high-growth environments.
  • Background in sports, events, hospitality, fitness, lifestyle, tech or entertainment industries.
  • Experience building or improving sales processes.
  • Familiarity with CRM and pipeline management systems (i.e. HubSpot , Salesforce , or similar platforms).
  • Experience selling partnerships, sponsorships, memberships, or experiential products/services.
  • Artificial Intelligence acumen

COMPENSATION DISCLOSURE

The total target cash compensation for this role is $65,000 - $75,000 USD base salary plus uncapped commission (approximately $500 per team signed). Compensation is based on location, skills, experience, qualifications, internal equity, and business needs. The compensation range may be adjusted in the future.

WHY JOIN BRODIE LEAGUE

• Highly competitive pay and uncapped commission
• Significant growth and mentorship opportunities
• Professional development budget
• Play Brodie league for free