Digital Properties Associate Manager
Kforce has a client that is seeking a Digital Properties Associate Manager in Orlando, FL. Overview: Join a fast-paced digital team focused on delivering exceptional web and mobile experiences that connect customers with a leading consumer brand. As the Associate Manager, Digital Properties, you will serve as the digital product owner responsible for the strategy, roadmap, and execution of customer-facing digital experiences across websites and mobile applications. Working across Marketing, Technology, Analytics, and Digital Channel teams, you will transform business objectives into high-impact digital experiences that drive engagement, conversion, and long-term customer loyalty. You will own the prioritization and delivery of enhancements, balancing customer needs, business goals, and technical requirements while ensuring a seamless experience across all digital touchpoints. This role is ideal for a digital product professional who enjoys connecting strategy with execution, using data to inform decisions, and partnering across multiple teams to bring innovative experiences to life. Success in this position requires strong product management capabilities, customer-centric thinking, and the ability to lead cross-functional initiatives in a collaborative, fast-moving environment. Key Responsibilities:
- Own and manage the product roadmap for web and mobile digital experiences
- Translate marketing and business priorities into scalable digital solutions
- Partner with marketing teams to support campaign launches and digital initiatives
- Prioritize enhancements based on customer impact, business value, and technical feasibility
- Drive alignment across stakeholders while balancing competing priorities
- Identify opportunities to improve digital experiences through customer insights, analytics, and industry trends
- Bachelor's degree in Business, Marketing, Technology, Digital Media, or related field
- 5+ years of experience in Digital Product Management, Digital Marketing, E-commerce, Web, or Mobile Platforms
- Experience managing websites and/or mobile applications in high-traffic environments
- Strong understanding of digital customer journeys and conversion optimization
- Experience working with cross-functional teams including Marketing, Technology, Analytics, and external partners
- Familiarity with Agile methodologies, product development processes, and backlog management
- Working knowledge of HTML, CSS, JavaScript, APIs, and modern web technologies
- Experience with digital analytics platforms such as Google Analytics or Adobe Analytics
- Experience with CMS platforms, digital commerce solutions, and marketing technologies
- Knowledge of SEO, campaign tracking, tagging strategies, and performance measurement
- Experience with product management and workflow tools such as Azure DevOps, Wrike, Jira, or similar platforms
- Understanding of A/B testing, experimentation, and digital optimization best practices
- Strong communication, stakeholder management, and prioritization skills
- MBA or advanced degree preferred
- Experience supporting consumer-focused digital products within hospitality, retail, consumer goods, e-commerce, or agency environments
- Passion for creating engaging, customer-focused digital experiences
- Demonstrated ownership mindset with a commitment to continuous improvement and operational excellence
$30.65 - $36.06 per hour
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