E-Commerce & Website/Operations Coordinator

Role Overview

We are seeking an experienced E-Commerce & Website/Operations Coordinator to support the day-to-day management of our Shopify Plus online store and broader business operations during this expansion.

This is a full-time remote role suited to someone who is highly organized, detail-oriented, and capable of taking genuine ownership of operational functions—not simply executing tasks.

The successful candidate will help build and maintain SOPs, reduce founder dependency, and become a long-term contributor to the business.

Key Responsibilities:

• Manage and maintain Shopify Plus operations across three brand storefronts
• Upload and update products using bulk CSV files while following established naming and formatting conventions
• Optimize product listings, SEO titles, and meta descriptions
• Assist with website merchandising, collection structures, and overall site aesthetics
• Ensure website content, pricing, and inventory information remain accurate and up to date
• Support initiatives that improve the online customer shopping experience

Xero & Finance Administration

• Assist with Xero reconciliations, invoice entry, and expense coding
• Perform weekly bank feed reconciliations
• Follow up on outstanding supplier invoices and credits

Email Marketing (Klaviyo)

• Manage and support Klaviyo email campaigns and automation flows
• Maintain subscriber lists, segments, and suppression lists
• Update and improve existing email templates and automated flows
• Support email marketing initiatives across all brands

Loyalty & Rewards Program (Appstle)

• Manage the Appstle loyalty and rewards program
• Maintain tier structures, earning rules, redemption settings, and expiration configurations
• Monitor daily loyalty activity and resolve member account issues
• Prepare monthly loyalty performance reports

Image Editing & Visual Quality

• Apply Lightroom presets to product and lifestyle imagery for marketing use
• Edit fashion product images using Photoroom or similar tools, including:
• Background removal
• AI-generated backgrounds
• Color correction
• Audit website imagery for consistency in:
• Cropping
• Backgrounds
• Lighting
• Visual presentation
• Identify images requiring retouching or reshooting

Operations & Administration

• Handle e-commerce-related administration and reporting
• Process supplier orders and coordinate through wholesale ordering portals
• Manage supplier and customer communications
• Triage and maintain inbox communications
• Create and maintain SOPs within Notion
• Reduce founder dependency through documentation and autonomous ownership of recurring tasks