Sales Coordinator / Junior Retail Account Executive
NOVEL BRANDS LTD
Job Description
Job Description
About Novel Brands
Novel Brands is a growing consumer products company that develops and sells innovative products across multiple brands, including Plungeroo, Pocket Vac, Kitchen Squire, and Road Squire.
Our products are sold through major national retailers, including Walmart, Ace Hardware, Kroger, and Meijer, as well as leading e-commerce marketplaces.
We're a small, collaborative, fast-moving team where no two days are exactly alike. We value people who take initiative, enjoy learning, and are excited to contribute to the company's growth.
About the Role
We're looking for an outgoing, motivated, and sales-driven Sales Coordinator / Junior Retail Account Executive who genuinely enjoys working with people, building relationships, and growing business accounts.
Your primary focus will be strengthening relationships with existing retail customers, identifying opportunities to increase sales, and supporting new business development.
You'll work directly with our CEO and Business Operations Manager to manage buyer communications, follow up on sales opportunities, coordinate product submissions, and help move retail accounts forward.
This is a hands-on position that combines sales, relationship management, and account coordination.
One day you may be discussing a new product opportunity with a retail buyer; the next, you may be organizing product information, learning a retailer portal, or coordinating with another department to meet an important deadline.
We don't expect you to know every system on day one. We do expect you to be curious, adaptable, proactive, and willing to learn.
Key Responsibilities
Retail Sales & Existing Account Growth
· Build and maintain strong relationships with existing retail buyers and account representatives.
· Proactively follow up on product opportunities, pricing, samples, promotions, and outstanding requests.
· Identify opportunities to introduce additional products, expand assortments, and grow existing accounts.
· Understand customer needs, feedback, and upcoming opportunities.
· Support account reviews, sales presentations, and product proposals.
· Take ownership of buyer follow-ups and keep opportunities moving forward.
New Business Development
· Research and identify prospective retail customers and business opportunities.
· Support outreach to potential buyers through professional emails, phone calls, and follow-ups.
· Introduce Novel Brands products and coordinate presentations, samples, and pricing proposals.
· Maintain an organized pipeline of prospective accounts.
· Collaborate with leadership to expand retail distribution.
Sales Operations & Team Coordination
· Maintain accurate records of buyer communications, account activity, and sales opportunities.
· Assist with retailer vendor portals, product information, item setup, and account maintenance.
· Organize retailer requirements and communicate information clearly to the appropriate team members.
· Coordinate with Accounting, Operations, Logistics, and Creative to complete buyer requests.
· Track promotional programs, line reviews, trade shows, and retailer deadlines.
· Help improve internal organization, communication, and account workflows.
· Follow through on outstanding requests and assist with related business priorities when needed.
Required Qualifications
· At least 2 years of experience in sales, account management, business development, customer relationship management, or a related customer-facing role.
· Strong interpersonal skills and a confident, approachable communication style.
· Genuine enthusiasm for sales, customer engagement, and relationship-building.
· Experience following up with customers and moving opportunities toward successful outcomes.
· Strong organizational skills, accountability, and attention to detail.
· Ability to think on your feet, adapt to changing priorities, and solve problems independently.
· Comfortable balancing customer-facing activities with account coordination responsibilities.
· Strong written and verbal communication skills.
· Proficiency in Excel, Google Sheets, and standard business software.
· Willingness to learn new systems and processes.
· Ability to work fully in-office in Fairfield, NJ.
Company DescriptionNovel Brands is a growing consumer products company that develops and sells innovative products across multiple brands, including Plungeroo, Pocket Vac, Kitchen Squire, and Road Squire. Our products are sold through major national retailers, including Walmart, Ace Hardware, Kroger, and Meijer, as well as leading e-commerce marketplaces. We're a small, collaborative, fast-moving team where no two days are exactly alike. We value people who take initiative, enjoy learning, and are excited to contribute to the company's growth.
Company Description
Novel Brands is a growing consumer products company that develops and sells innovative products across multiple brands, including Plungeroo, Pocket Vac, Kitchen Squire, and Road Squire. Our products are sold through major national retailers, including Walmart, Ace Hardware, Kroger, and Meijer, as well as leading e-commerce marketplaces. We're a small, collaborative, fast-moving team where no two days are exactly alike. We value people who take initiative, enjoy learning, and are excited to contribute to the company's growth.
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