Director, Commercial Technology Strategy and Deployment

Role Description

The Director of Commercial Technology Strategy and Deployment serves as the critical bridge between the commercial business and the technology teams that support it. This leader sits at the intersection of sales strategy and platform execution — fluent in the language of both revenue operations and enterprise technology, and trusted by both sides to translate needs, drive alignment, and deliver solutions that move the business forward. This role leads the strategy for the commercial technology ecosystem across the organization — Salesforce CRM, BI & Analytics, and supporting tools — with a mandate to build a scalable, well-governed foundation that enables sales teams to operate at their best.

Key Responsibilities:

• Business Process Optimization
  • Assess existing commercial processes across operating units to identify gaps, redundancies, and opportunities for standardization.
  • Establish new or improved workflows that can be effectively operationalized within Salesforce and downstream reporting environments.
  • Ensure that platform capabilities are matched to how the business actually works.
  • Partner with commercial stakeholders to document, validate, and continuously improve the processes that underpin pipeline management, account planning, forecasting, and performance tracking.
  • Serve as the process authority that grounds technology decisions in operational reality rather than technical preference.
• Platform Ownership & Strategy
  • Own the commercial technology roadmap for Salesforce (CRM), Tableau (BI & Analytics), and the broader commercial tool stack across all operating units.
  • Define business requirements and functional priorities that IT translates into platform design, configuration, and development.
  • Balance near-term business needs with long-term platform scalability.
  • Evaluate and rationalize the tool portfolio, eliminating redundancy and ensuring each investment is tied to measurable business outcomes.
  • Manage vendor relationships with accountability for value delivered, not just contract compliance.
• Salesforce CRM
  • Own the functional vision for Salesforce as the system of record for all commercial activity.
  • Translate commercial requirements into clear, actionable specifications that IT and platform teams execute against.
  • Champion the sales rep and sales leader experience.
  • Own broader commercial data quality as critical business assets.
  • Enhance sales experience through meaningful integrations of tools across the commercial technology stack.
• Data Integrity & Governance
  • Own the strategy and execution of commercial data governance.
  • Establish and enforce data standards, definitions, and governance processes.
  • Partner with Sales, Service, Finance, and IT to define clear ownership and accountability for data quality.
  • Drive continuous improvement of data accuracy to support critical business outcomes.
  • Implement processes and controls to proactively identify and remediate data gaps, duplication, and misalignment across systems.
  • Ensure that installed base and asset data structures are designed to support scalable reporting, segmentation, and advanced analytics.
  • Champion a culture of data accountability within the commercial organization.
• BI & Analytics
  • Define the KPI framework and reporting requirements that matter to the commercial organization.
  • Partner with IT and data teams to ensure commercial reporting needs are clearly understood and reliably delivered.
  • Enable executive dashboards and visibility into business performance across operating units.
  • Drive a shift toward proactive, insight-driven decision making.
• Team & Stakeholder Leadership
  • Manage team resources to support commercial technology initiatives and business priorities.
  • Operate as a trusted strategic partner to sales leadership, operating unit heads, and IT.
  • Partner with cross-functional leaders across Finance, Sales Operations, Sales, Marketing, and IT.
  • Communicate platform strategy, roadmap progress, and tradeoffs clearly to executive stakeholders.

Qualifications

• 12+ years in commercial operations, sales operations, or revenue operations with demonstrated accountability for business outcomes.
• Strong working knowledge of Salesforce as a commercial platform.
• Proven ability to assess, document, and improve commercial business processes.
• Track record of delivering in a multi-segment or multi-business-unit environment.
• Strong analytical mindset with the ability to define, measure, and communicate commercial KPIs.
• Ability to operate fluidly between business and technology stakeholders.

Preferred

• Familiarity with BI and analytics platforms used in commercial settings.
• Experience working in a matrixed environment where business and IT teams share accountability for platform outcomes.
• Background supporting organizations with differentiated go-to-market models across business units.
• Experience in a growth or transformation environment.
• Salesforce certification a plus, not a requirement.

Benefits

• Competitive suite of benefits including a 401(k) with up to a 6% employer match and no vesting period.
• Employee stock purchase plan.
• Flexible time off for salaried employees.
• Accrual of three to five weeks’ vacation annually for hourly employees (based on tenure).
• Accrual of up to 64 hours (annually) of paid sick time.
• Paid and/or floating holidays.
• Parental leave.
• Short- and long-term disability insurance.
• Tuition reimbursement.
• Health and welfare benefits.