Account Executive, Publisher Development
Mediavine
Account Executive
Mediavine is a fast-growing advertising management company representing over 10,000 websites in the food, lifestyle, DIY, and entertainment space. Founded by content creators, for content creators, Mediavine is a Top 20 Comscore property, exclusively reaching over 125 million monthly unique visitors. With best-in-class technology and a commitment to traffic quality and brand safety, we ensure optimal performance for our creators.
The Account Executive will be responsible for growing Mediavine's list of publishers. You will work within the Publisher Development Team's framework to identify new opportunities, build relationships, and bring in new business that meets company goals and priorities.
Growing our business requires an emphasis on quality as well as quantity. The person in this role will work as a part of the team to ensure that prospective Mediavine publishers are as extensively vetted for brand safety, traffic, and advertising performance potential as the rest of our clients. In this position, you will contribute to helping Mediavine expand its base of publishers and position the company as an indispensable partner within a dynamic ecosystem. This role will report directly to the VP of Publisher Development.
Essential responsibilities include:
- Prospect new publisher opportunities in all verticals that qualify for Mediavine and all of its programs and offerings
- Pitch the Mediavine solution and close business that meets or exceeds the numbers given by the VP of Publisher Development
- Effectively build and manage individual pipelines by maintaining active engagement with new and existing leads through creative follow-up generating increased interest and excitement
- Have a deep understanding of the ad tech landscape
- Develop and maintain a deep understanding of Mediavine's products and services
- Actively reach out to web properties that align with Mediavine's quality standards
- Establish, build, and maintain relationships with clients, and serve as a sounding board/point of contact for the clients you've helped to onboard
- Participate in strategic calling and messaging to identify new business opportunities
- Effectively manage inbound lead flow as well as execute outbound prospecting initiatives
- Establish the priorities of prospect outreach and the order of approach
- Lead introductory/discovery calls with publishers
- Collaborate and contribute to the success of the publisher development and publisher success team
- Stays current on competitors and industry trends while proactively sharing knowledge with the team
- Assist as a point of escalation for issues that may arise, as needed
$125k - $140k
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