Director of Product Management

Role Description

• Strategic Product Planning & Market Intelligence:
  • Conduct competitive, market trend, technology, and business model analyses to inform both short- and long-term product strategy; synthesize findings into actionable roadmap inputs.
  • Translate audience behavior data, content engagement patterns, and qualitative feedback into a living product framework that drives roadmap and dev priorities.
• Endemic Product Ownership (Physician Audience Experience):
  • Own the physician-facing product surfaces end to end: the MDLinx destination, the mobile app, and the engagement products physicians use.
  • Run a continuous experience experimentation calendar across information architecture, layout, recommendations, and onboarding. Maintain a test backlog with hypothesis, design, result, and decision.
• Commercial Product Development (Pharma Brand Engagement):
  • Own the roadmap for MDLinx commercial engagement products.
  • Partner with Sales to translate pharma client needs into product features that serve the physician audience and drive commercial revenue.
• Go-to-Market & Product Launch:
  • Lead product release and go-to-market launch activities: define launch strategy, messaging, success metrics, and accountability across functions for effective product adoption.
  • Track post-launch adoption and engagement metrics; drive rapid iteration based on real-world performance.
• Cross-Functional Partnership:
  • Facilitate strong partnerships across Sales, Marketing, Engineering, Leadership, and Client Services to drive product development from ideation through launch and ongoing maintenance.
  • Own the cross-channel experience and cohesion.

Qualifications

• Bachelor's degree in Product, Design, or a related field required.
• Advanced certification in product management, UX, or AI/ML is a plus.
• Participation in M3's AI training and upskilling is an expectation.
• 7 to 10 years in product management, shipping sophisticated digital products to a demanding professional audience. Premium media, publishing, subscription, or digital health. Healthcare experience is valued, not required.
• Demonstrated track record of owning both audience-growth and commercial-client lines simultaneously.
• Has shipped with engineers directly: technically credible enough to read code, engage on architecture trade-offs, and write a spec engineering can start from the same day.
• Daily working fluency with AI tools (Claude, ChatGPT, Cursor, Copilot, or equivalent); has shipped or contributed to AI-driven product features, including personalization, recommendation, or content discovery.
• Experience with agile delivery as a practitioner and team leader, not as a process manager.
• Familiarity with analytics platforms (Google Analytics, Snowflake, Tableau, Hotjar, or similar).
• Experience with content or media product stacks, including CMS and ESP/CDP, and personalization or recommendation surfaces preferred.

Benefits

• Health and Dental
• Life, Accident and Disability Insurance
• Prescription Plan
• Flexible Spending Account
• 401k Plan and Match
• Paid Holidays and Vacation
• Sick Days and Personal Day