Business Development Manager
HAHN Automation Group
Job Title
The principal duties will include, but not be limited to:
- Own new customer acquisition within an assigned industry vertical
- Focus exclusively on hunting: identifying, opening, and qualifying new customers
- Serve as the primary door-opener into target accounts not currently doing business with HAHN Automation Group
- Develop early relationships with customer decision-makers, influencers, and technical stakeholders
- Proactively identify and research potential leads through various sources
- Own lead qualification
- Collaborate with Marketing to develop and execute targeted campaigns to generate leads
- Responsible for turning leads into qualified RFQs which are owned through the L2Q process
- Maintain accurate and up-to-date records of all lead activity in the CRM system and own the conversion of new leads in the CRM
- Develop offers for customers with target to receive PO. Focus on price setting, negotiation with customer and coverage of legal and commercial factors. Coordinate with Application Engineers.
- Handover of accounts to Account Managers after first PO ensuring a smooth process
- Collaborate with the Regional SVP to define and prioritize new business fields and market segments aligned with the regional strategy
- Develop preliminary go-to-market strategies for identified opportunities, including value propositions, target audience profiles, and potential messaging
- Identify potential strategic partnerships and alliances to accelerate market entry and expand reach
- Conduct thorough market research to identify target industries, key players, emerging trends, and competitive landscape within the region
- Build and maintain a target account list aligned with regional and industry growth strategy
- Analyze market data to identify unmet needs, pain points, and opportunities for HAHN solutions
- Develop and maintain a deep understanding of key regional regulatory environments and industry standards impacting factory automation
- Collaborate with Business Development leadership to define and prioritize new business fields and market segments aligned with the regional strategy
- Develop preliminary go-to-market strategies for identified opportunities, including value propositions, target audience profiles, and potential messaging
- Present findings and recommendations to the Regional SVP and Marketing team in clear, concise reports and presentations
- Support Account Managers by providing insights into target customer needs and challenges
- Assist in identifying key decision-makers and influencers within accounts that are handed over
- Share market intelligence and competitive information with the Account Management team
- Handover of opportunities after RFQ or PO to account management
- Travel required, including overnight travel – potentially domestic and international
Education: Bachelor's degree with emphasis in Engineering, Business, Marketing, or a related field, or an equivalent combination of education and experience
Experience: 5+ years of successful business development or technical sales experience, preferably in automation, industrial equipment, capital equipment, or manufacturing
Additional skills:
- Proven track record of identifying, qualifying, and securing new business while consistently achieving sales targets through a proactive hunting approach
- Strong understanding of complex B2B sales cycles, including prospecting, lead qualification, proposal development, negotiation, and closing
- Demonstrated ability to build strategic relationships with executive decision-makers, technical stakeholders, and key influencers while establishing long-term customer partnerships
- Strong commercial and business acumen with experience developing pricing strategies, negotiating commercial agreements, and managing customer proposals
- Ability to understand customer technical challenges and collaborate with Engineering and Applications teams to develop value-driven automation solutions
- Experience conducting market research, analyzing industry trends, and identifying new business opportunities that support strategic growth initiatives
- Proven ability to collaborate cross-functionally with Marketing, Engineering, Applications, and Account Management to drive customer acquisition and ensure successful opportunity handoffs
- Excellent written and verbal communication, presentation, negotiation, and interpersonal skills, with the ability to communicate effectively with both technical and non-technical audiences
- Strong organizational, analytical, and problem-solving skills, with the ability to manage multiple opportunities, prioritize competing demands, and maintain accurate CRM and pipeline data
- Self-motivated, results-oriented professional who thrives in a fast-paced environment, demonstrates professionalism and integrity
- A commitment to integrity, ethical and economical practices, and the organization's mission
PHYSICAL AND ENVIRONMENTAL REQUIREMENTS As a member of HAHN Automation Group US, applicants must be able to interact safely in a manufacturing environment. This includes:
- Full body mobility with the ability to bend, stoop, climb, and lift or move 25 lbs. of weight
- The ability to walk within restricted areas of the company manufacturing plant
- Professional conduct in regards to hygiene and dress
- The ability to read and prepare business documents as well as conduct business over the telephone in a sometimes-loud environment
- The ability to sit or stand for long periods of time
- The ability to travel to customer, supplier, and/or inter-company sites via vehicle or airplane (both domestic and international)
- Valid driver's license with driving record of acceptable risk as defined by HAHN Automation Group
- Must be legally authorized to work for any employer in the United States now and in the future without
HAHN Automation Group US, Inc. offers the following benefits options:
- Medical Insurance
- Dental Insurance
- Vision Insurance
- HSA/FSA Options
- Accident Insurance
- Critical Illness Insurance
- Short-term, Long-term Insurance, & Life Insurance
- 401K
- Vacation/Sick/Holiday
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