Content Specialist

Content Specialist assists in the development and implementation of content on websites. Coordinates and integrates the work of writers and designers to help produce a final layout compatible with corporate standards. Being a Content Specialist collects, produces, and edits website material to maintain and improve the quality of information provided. May be expected to have knowledge of HTML, DHTML and JavaScript programming language. Additionally, Content Specialist typically requires a bachelor’s degree. Typically reports to a supervisor or manager. The Content Specialist works on projects/matters of limited complexity in a support role. Work is closely managed. To be a Content Specialist typically requires 0-2 years of related experience.

Content Specialist Job Description Template

Our company is looking for a Content Specialist to join our team.


  • Writing, editing, and fact-checking marketing content before publishing it to the web;
  • Developing effective and creative marketing collateral, such as blogs, landing pages, white papers, eBooks and other web content;
  • Working closely with account management staff to ensure client satisfaction;
  • Writing and scripting customer case studies (written and video);
  • Updating and improving our existing content to make it on-brand, SEO-friendly, and up-to-date;
  • Coordinating content approvals from a set of stakeholders;
  • Writing creative blog posts, e-mails, newsletters, and articles for business audiences in collaboration with our Content Marketing Manager;
  • Working with sales enablement to create product briefs, one-pagers, presentations, and other sales materials;
  • Planning and executing an effective content strategy;
  • Working with our content management system to publish, edit, and update content.


  • Open to learning new software platforms such as Google Analytics and Zoho;
  • Excellent written and communication skills;
  • BS/MS degree in English, Communications, Journalism or any other related field preferred;
  • 3+ years experience in a similar role;
  • Excellent native (or native-level) English writing skills;
  • Proven track record creating and managing content programs with demonstrated business results;
  • Ability to lead in a collaborative environment;
  • Ability to use data and insights to improve engagement metrics;
  • Working knowledge of digital content engagement tools a plus;
  • Superior editorial and written skills;
  • Extremely proactive with a goal/results-driven orientation;
  • Ability to communicate effectively with professional assertiveness to drive decision making and alignment;
  • 3-plus years of experience in professional editing and proofreading;
  • A consummate professional with experience in a deadline-driven environment, a quick learner, self-motivated, and an eye for details;
  • Proven experience in writing and editing (several tests will be given during the interview process).