Head of Marketing Management Remote (m/f/d)
$76k - $105kMc Graw-Hill
At McGraw Hill we create best-in-class, next-generation learning platforms that are used by millions of students and educators worldwide from kindergarten through graduate school. Our goal is to accelerate student success through intuitive and effective learning tools and content that maximize a teacher's time and a student's learning experience. McGraw Hill, the leading provider of digital and print educational resources, is looking for a Marketing Manager for our Higher Education division. The Marketing Manager drives awareness, engagement, and revenue growth by developing and executing strategic marketing initiatives. Working within a cross functional team, this role leads go to market planning, builds customer relationships, supports sales efforts, and uses data and market insights to help drive portfolio growth.
This is a remote position open to applicants authorized to work for any employer within the United States.
Create and implement marketing strategies including thought leadership campaigns, demand generation initiatives, and high quality marketing materials.
Conduct customer facing and internal presentations, webinars, and trainings in both live and virtual environments.
Develop sales enablement materials and training resources that support internal teams and address customer inquiries.
Plan and execute high impact customer events and engagement opportunities.
Use data and analytics to discover market trends, customer insights, competitive activity and in general to make informed decisions and optimize marketing efforts.
Bachelor's and/or advanced degree.
Three or more years of client facing sales and/or marketing experience, preferably in education, edtech, or technology.
Experience developing marketing campaigns, presentations, and events that engage customers and support sales.
Strong analytical skills with the ability to use data to guide decision making.
Excellent written and verbal communication skills, including English fluency.
Creativity, competitive drive, and the ability to manage multiple projects and deadlines.
Ability to travel approximately 25-30%.
We are collectively designing content that will build the future of education. An annual bonus plan may be provided as part of the compensation package, in addition to a full range of medical and/or other benefits, depending on the position offered. com" email address and/or from our Applicant Tracking System, iCIMS. 50794 McGraw Hill uses an automated employment decision tool (AEDT) to assist in the screening process by recommending candidates with "like skills" based on resume and job data. To request an alternative screening process, please select "Opt-Out" when asked to "Consent to use of Automated Employment Decision Tools" during the application.
$20 - $22 per hour
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