Remote Head of Growth

About Scale Media
For the past 12 years, Scale Media has been building and scaling science-backed wellness brands. Our portfolio of brands, including Live Conscious, 1MD, and Essential Elements, has grown to 9 figures in revenue while operating profitably with no external funding.

We're investing heavily in data and AI to sharpen how we develop products and scale brands.

We believe the best decisions come from data, curiosity, and continuous learning. As a fully remote company, we lead with clear communication, accountability, and trust, and we give people real room to grow and make an impact.

We're looking for a Director, Growth to lead our paid acquisition team and raise the bar on performance across our portfolio of DTC wellness brands.

You'll bring deep platform expertise and the drive to be in the numbers every day: reading performance, spotting what changed and why, and working with the team on what to do about it. You'll set the standard for how we buy media, make sure every platform gets clean, complete data, and make our media buyers sharper every week. You won't be setting up campaigns or launching ads yourself, but you'll be in the accounts daily, diagnosing problems and helping make the calls on account architecture, bid strategy, audience strategy, and budget pacing. You'll work closely with Creative, Ecommerce, and Analytics, and help us build AI-enabled workflows that make our media buying faster and sharper.

Daily performance management. Reviewing performance every day across brands and channels, catching issues and opportunities early, and driving the team to act on them.

Managing and developing our media buyers: reviewing accounts with them, pressure-testing decisions, and building their judgment.

Setting and raising the bar on how we buy Meta and paid social: account architecture, bid strategy, audience strategy, and budget pacing.

Platform data quality. Making sure we send the right data into every platform: pixels and Conversions API firing correctly, the right event parameters, and audience exclusions set up properly.

Landing pages, creative, and copy. Working with media buyers, Creative, and Ecommerce to decide which pages to launch and where creative and copy need to improve.

Testing. Running a structured test roadmap across audiences, offers, landing pages, and campaign settings, and turning results into clear next moves.

Performance reads. Working with Analytics to read performance through MTA and lift testing, and acting on what the results show.

Using AI tools and automation to speed up reporting, analysis, creative tagging, and optimization.

Double-digit new customer revenue growth while hitting brand and product-level efficiency targets

Scaled Meta and paid social spend across brands

A daily performance rhythm where problems are caught and fixed in days, not weeks

Clean, consistent account structures that are easier to scale and diagnose

Reliable platform data, with no pixel/CAPI event or audience gaps

Faster testing velocity, with a clear backlog and documented learnings

A higher hit rate on new landing pages, creative, and copy

You've personally managed 8-figure Meta spend for consumer brands, know the platform inside out, and have a playbook on how to scale without losing efficiency that adapts as the platform evolves.

You look at performance daily because you want to, you notice when something moves, and you don't rest until you understand and address it.

You've managed media buyers and made them measurably better through direct feedback, account reviews, and clear standards.

Conversion and creative judgment. You can look at a landing page, ad, or piece of copy and say specifically what will improve performance.

Testing discipline. You're comfortable working through performance data, attribution gaps, and the limits of platform-reported numbers.

You actively use AI tools to speed up analysis, reporting, and execution.

Cross-functional partnership. You work well with Creative, Ecommerce, and Analytics without adding unnecessary process.

Meta or paid social leads at scaled DTC brands

Agency paid social leads who've run large ecommerce accounts

Experience with TikTok or other paid social channels

Hands-on Google Search, YouTube, and Performance Max experience

Experience operating across multi-brand portfolios

Excellent medical, dental, vision, and life insurance

Fully remote, full-time position

Monthly WFH stipend

Applicant Privacy Policy Notice

For the past 12 years, Scale Media has been building and scaling science-backed wellness brands. Our portfolio of brands, including Live Conscious, 1MD, and Essential Elements, has grown to 9 figures in revenue while operating profitably with no external funding.

We're investing heavily in data and AI to sharpen how we develop products and scale brands.

We believe the best decisions come from data, curiosity, and continuous learning. As a fully remote company, we lead with clear communication, accountability, and trust, and we give people real room to grow and make an impact.

Medical, Dental, Vision, and Life Insurance

Fully remote, full-time position

Monthly work‑from‑home stipend

Applicant Privacy Policy Notice

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