Senior Sales Engineer

We're looking for a Sales Engineer to partner with our Account Executives (AEs) and Inside Sales Representatives (ISRs) to drive technical wins across North America. You'll be the trusted technical advisor to developers, SDETs, and engineering/QA leaders, translating complex testing challenges into compelling solutions using Applitools to deliver real business outcomes.

You'll own technical discovery, solution architecture, product demonstrations, and POVs for our mid-market and enterprise prospects at some of the world's most innovative companies.

What You'll Do

Pre-Sales & POVs

• Lead technical discovery to uncover testing challenges, CI/CD requirements, and success criteria
• Deliver tailored demos across website, web application and native mobile for codeless/codefull use cases that highlight our differentiation
• Provide technical assistance during trials, architect and manage POVs with clear success criteria; document wins and ROI
• Handle technical objections and competitive positioning alongside AEs, ISRs

Sales Process and Post-sales handoffs

• Present to technical audiences (VPs of Engineering, QE Directors and QE practitioners)
• Create solution architectures and technical proposals as needed
• Assist the sales process by selling value and outcomes over capabilities
• Ensure smooth handoff to CSMs/TAMs and stay engaged through initial deployment as required

Thought Leadership and Product Guidance

• Represent Applitools at conferences and technical meetups
• Contribute to webinars, solution briefs, and internal enablement
• Share competitive intelligence with the product and product marketing teams
• Work closely with Product and Engineering to focus our priorities on problems and capabilities that matter to our customers/prospects

• 4+ years in a customer-facing technical role - Sales Engineering, Solutions Consulting, Technical Account Management, or a developer/SDET background with exposure to pre-sales

• Experience supporting enterprise sales cycles and engaging technical buyers in deals with meaningful commercial complexity (for example, mid-market/enterprise ACVs of $50K+)
• Hands-on experience with test automation frameworks: Playwright, Cypress, Selenium, Appium, or similar, and API testing
• Solid understanding of software testing methodologies, CI/CD pipelines, and DevOps practices
• Familiarity with frontend frameworks, website, web app, native mobile app architectures, and UI/UX functionality, conformity, consistency challenges

Technical Skills

• Hands on coding ability in one or more of Typescript/Javascript, Python, Java or C#, with the ability to work across modern test automation environments
• Strong knowledge of APIs, SDKs, and technical integrations
• Familiarity with web technologies (HTML, CSS, JavaScript, DOM) and version control (Git)
• Familiarity with the use of AI in software development and testing is a plus
• Experience with Eyes, Autonomous, and Applitools SDK is a plus

Soft Skills

• Exceptional presentation and discovery skills
• Able to translate technical complexity into business value
• Consultative, collaborative, and a fast learner
• Comfortable managing multiple deals simultaneously
• Willing to travel for customer meetings and events- up to 25%

**The position is also open for candidates based in Israel. Please note working days are Monday-Friday, and times are according to US time zones (East and West Coast). This position supports the North America team.


Why Applitools

• Work with cutting-edge AI technology in an AI native test automation organization
• Partner with world-class engineering teams at leading global brands
• Direct influence on product direction and company growth
• Remote-first culture where innovation, ownership, and collaboration drives everything we do
• Competitive compensation and benefits

About Applitools

Applitools is an AI native test automation company and the pioneer in applying AI to scale test automation. Applitools is revolutionizing how development teams test and monitor their applications with AI-powered visual testing and monitoring solutions. Our platform helps the world's leading brands, including half the Fortune 100, ship better software faster by catching visual and functional bugs while significantly reducing maintenance overhead. We're backed by top-tier investors and growing rapidly as engineering teams worldwide adopt modern testing practices.