Marketing Operations Manager
Kitsch
Role Description
The mission is to be the operating backbone of the marketing team — the person who turns strategy into a system. You'll build the cadence, own the tools and the numbers, and act as a force multiplier to the marketing leader so that:
- Every launch ships on time.
- Every decision gets made with data.
- The team spends its energy on the work only it can do.
This is a hybrid seat, on purpose. Half of it is:
- Marketing Operations: the martech stack, the data and dashboards, the launch calendar, the budget, the workflows.
- Chief of Staff: sitting close to the marketing leader to drive planning, prep the decisions that matter, and keep the whole team pointed at the right things.
If you love bringing order to fast-moving chaos and you get a little thrill from a clean dashboard and an on-time launch, this is your seat.
What success looks like
- Marketing runs on a rhythm, not on heroics — a documented operating cadence adopted by the full team.
- One source of truth for marketing performance — a live dashboard for the metrics that matter.
- Every core launch ships on time — 100% of core launch go-live dates hit.
- The marketing leader is a force multiplier, not a bottleneck — quarterly OKRs set and tracked to closure.
- Budget and reporting run themselves — a maintained budget tracker plus a monthly leadership report.
- The friction is gone — recurring workflow bottlenecks identified, fixed, and documented as playbooks.
What you'll own
- Marketing Operations:
- Martech stack — own the day-to-day of the marketing tooling.
- Data & reporting — build and maintain dashboards and the reporting rhythm.
- Launch operations — own the launch calendar and cross-functional readiness.
- Budget & vendors — track the marketing budget and manage key vendor relationships.
- Process & playbooks — map workflows and document repeatable systems.
- Chief of Staff:
- Planning & OKRs — run quarterly planning and track goals.
- Leadership leverage — prep agendas and capture decisions.
- Cross-functional glue — keep marketing connected to other teams.
- Special projects — take on high-priority tasks without an owner.
- Signal to leadership — surface what's working and what needs a decision.
Qualifications
- 4–6 years in marketing ops, growth/biz ops, or a chief-of-staff role — ideally in consumer, DTC, beauty, or CPG.
- Hands-on with the modern martech stack: email/CRM, an e-commerce platform, and analytics/attribution.
- Strong spreadsheet and dashboarding skills.
- Fluent in project management tools and the discipline behind them.
- A track record of running complex, cross-functional projects or launches end to end.
Nice-to-haves
- Beauty, hair, or CPG experience.
- Omnichannel exposure across DTC and retail.
- SQL, GA4, or a BI/attribution tool in your toolkit.
- Experience scaling operations inside a fast-growth, founder-led brand.
The competencies we're hiring for
- Systems thinking — sees the whole workflow.
- Data fluency — comfortable in the numbers and knows which metric answers which question.
- Program management — juggles many moving parts across teams.
- Influence without authority — gets people aligned and moving.
- Prioritization & judgment — knows the difference between urgent and important.
- Executive communication — writes and speaks clearly for busy leaders.
Our values — non-negotiable
- Intuitive, proactive problem solver.
- Takes pride & accountability.
- Willing to sweep the floors.
- Warm & real.
Your first year
- 30 days: learn the stack, the calendar, and the team.
- 60 days: stand up the operating cadence and a first version of the performance dashboard.
- 90 days: cadence is humming, dashboard is trusted, and workflow fixes are shipping.
- 1 year: marketing runs on rhythm.
How we hire
We interview against a clear scorecard. Expect to talk through the outcomes above, walk us through real examples of the competencies in action, and meet the people you'd work with day to day.
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