Business Development Representative

Business Development Representative

The Business Development Representative (BDR) is responsible for the critical first steps in the sales process: outbound prospecting, lead qualification, appointment setting. The Business Development Representative will be focused on generating new business opportunities by identifying, researching, and engaging potential clients. This role serves as a foundational bridge between marketing and sales, driving pipeline growth and ensuring a steady flow of qualified prospects for the GSO Customer Engagement team. This position reports to the Group Director, Global Sales.

Key Job Responsibilities

• Prospecting and Lead Generation
• Qualification and Appointment Setting
• CRM and Data Management
• Continuous Improvement and Collaboration

Key Deliverables

• Pipeline Generation
• Daily/Weekly Activity Targets
• Conversion Rate (Activity to Meeting)
• CRM Data Quality Score
• Pipeline Value Generated
• Completion of Product/Sales Training Modules

Job Qualifications

• Bachelor's degree preferred
• 2+ years of experience in B2B sales/business development, ideally in a BDR role
• Proven track record of meeting or exceeding targets, preferably in outbound B2B sales
• Excellent written and verbal communication skills, with a professional phone presence
• Familiarity with CRM software (e.g., Salesforce, HubSpot) and sales engagement tools (e.g., LinkedIn Sales Navigator)
• High energy, resilience, and a strong desire to build a successful career in event production, event technology and B2B sales

Competency Group

• Deliver World Class Service
• Hospitality
• Ownership
• Do The Right Thing
• Instills Trust
• Safety Conscious
• Drive Results
• Action Oriented
• See The Big Picture
• Tech Savvy
• Value People
• Communicates Effectively

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.