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Business Development Representative

$60k - $70k

Cogent Talent Solutions

Outside Sales Representative (OSR)

Full-Time | Industrial, Commercial & Municipal Markets

Position Summary

The Outside Sales Representative (OSR) plays a critical role in driving growth across Industrial, Commercial, and Municipal/Local Government sectors. This position is responsible for developing new business, strengthening referral networks, and promoting specialized pipeline services—including CCTV inspections, CPPIs, CIPP/UV liners, and NACE coating and repair solutions. The OSR builds trusted relationships with key decision-makers, identifies emerging opportunities, and ensures seamless coordination from initial outreach through project execution.

Key Responsibilities
Commercial Lead Development & Outreach
  • Identify, pursue, and secure new Municipal and Industrial opportunities through cold calls, email outreach, in-person visits, and industry networking.
  • Build and maintain a strong pipeline of commercial clients and referral partners, including property managers, facility directors, asset managers, and insurance professionals.
Referral Network Development & Maintenance
  • Develop and expand referral networks with City Managers, Asset Managers, Engineering Firms, General Contractors, and Commercial/Industrial Plumbing companies.
  • Maintain and grow established sales plans while exercising autonomy to create new strategic outreach plans.
Relationship Management
  • Build long-term relationships with municipal officers, industrial contractors, engineering firms, and other key stakeholders.
  • Attend trade shows, industry events, and municipal pre-bid networking sessions to strengthen market presence.
Strategic Sales Execution
  • Develop and execute strategies to penetrate target markets and assigned territories.
  • Maintain accurate records of outreach activities, meetings, proposals, and opportunities.
Marketing & Brand Promotion
  • Distribute marketing collateral and educational materials tailored to pipeline services audiences.
  • Collaborate with internal leadership to align messaging, campaigns, and outreach initiatives.
Client Onboarding & Coordination
  • Serve as the primary point of contact for new clients.
  • Facilitate smooth transitions from sales to project execution, ensuring exceptional service throughout the engagement.
Reporting & Performance Tracking
  • Track weekly and monthly activity metrics, including outreach volume, meetings, proposals, and new client acquisition.
  • Provide leadership with insights on market trends, challenges, and emerging commercial opportunities.
Competencies Required
  • Technical knowledge of NACE Coating Level 1 & 2, CCTV inspections, CIPP and UV liners.
  • Ability to read and critically interpret pipeline blueprints (CAD) and construction documents.
  • Strong sense of urgency and proactive issue escalation.
  • Excellent written and verbal communication skills.
  • Proficiency in Microsoft Office Suite, especially Excel.
Required Licenses, Certificates & Education
  • Associate degree or higher.
  • Knowledge of NACE Coating Level 1 & 2, CCTV inspections, CIPP and UV liners; ability to read piping drawings.
  • Valid driver's license; ability to travel up to 80%.
  • Ability to pass a criminal background check and drug screening.
  • Minimum 2+ years of business development, outside sales, or marketing experience.
  • Strong communication, interpersonal, and presentation skills.

$60,000 - $70,000 a year Above base salary plus commission Health, vision, dental insurance PTO / Holidays

Vacancy posted 3 days ago
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