Growth Lead

About Passionfroot Creator-led growth is one of the fastest-growing channels in B2B - we're building the infrastructure behind it. Passionfroot is the leading platform where modern companies scale creator-led growth, and where top creators manage and monetize brand partnerships. Our customers are some of the most ambitious, fastest-moving companies in the world - Replit, Figma, Framer, LumaAI, Gamma, Airtable - companies that set the standard for what modern growth looks like. We help them run high-impact creator programs across LinkedIn, YouTube, newsletters, and more. We're growing 13x in revenue year over year, profitable, and just closed our Series A round! We are backed by leading investors including Insight Partners, Creandum, Supernode and founders and operators from Cursor, Anthropic, n8n and more. We're expanding fast across New York, Europe, and Brazil - and we're just getting started. This Is a Rare Kind of Role We're looking for our first Growth Lead - someone who will own the full growth engine, from acquisition to activation to expansion. Here's what makes this different from most growth roles: The company you'd be selling. Passionfroot is a genuinely exciting story to tell the market - category-defining product, top-tier VC backing, 13x YoY growth, profitable, and a customer list that reads like a who's who of ambitious tech. Growth here compounds fast. The category. You won't be optimizing growth for a commodity product. You'd be defining how a new category - creator-led growth - gets adopted by the market, and building the playbook other companies will eventually copy. The ownership. Own growth end-to-end and have direct input into positioning, channels, and how Passionfroot scales its go-to-market motion. The access. You'd work directly with the founders. No layers, no bureaucracy - real decisions made fast with the people building the company. What you'll own Own the full growth engine end-to-end — inbound, outbound, content, social, events, webinars, and partnerships — not just a single channel Build and scale the systems for a repeatable motion Design and run experiments to improve activation and conversion Build attribution and reporting so the team knows what's actually working and why Who we're looking for Strong growth background at a high-growth B2B SaaS or marketplace startup Experience owning growth end-to-end, not just a single channel Marketplace or two-sided platform growth experience is a strong plus — you understand that demand and supply both need active management Comfortable taking an ad hoc, founder-run process and turning it into a system others can run, not just layering more channels on top of the chaos Comfortable operating with imperfect data and moving fast anyway Sharp analytical instincts paired with strong creative/marketing judgment Hands-on operator who is happy building from scratch and getting into the weeds early Strong communicator who can represent the company credibly and compellingly High ownership and ability to operate with speed Success in this role looks like A repeatable, scalable growth engine with clear owners and metrics, replacing what's ad hoc and founder-dependent today Inbound pipeline that doesn't go quiet after the first touch A systemized retention/expansion motion Acquisition costs trending down as efficiency improves Clear visibility into what's driving growth and what isn't A growth team taking shape around you as the function scales Growth strategy tightly aligned with product and GTM priorities What we offer Competitive salary: $150,000 – $180,000 base + equity Meaningful equity - you're joining early, and that matters 100% health insurance premium coverage 21 days PTO Flexible hybrid (New York-based) Team off-sites - Barcelona, Mallorca, South of France, Berlin Latest Apple hardware Why this role matters The growth engine you build will define how fast Passionfroot scales into a new category. As our first Growth Lead, you won't just be running campaigns - you'll be shaping how the market discovers and adopts creator-led growth. If you've ever wanted to build a growth function from zero at a breakout company, this is that opportunity. Passionfroot is an equal opportunity employer. We welcome applications from people of all backgrounds and are committed to a fair and inclusive hiring process.