Influencer Marketing Coordinator

Reach Agency is an award-winning creative agency that serves large Fortune 500 clients including Nestle USA, Google, Microsoft and Anheuser-Busch. An AdAge Small Agency of the Year, Inc 5000 Fastest Growing Company and Shorty Awards Small Agency of the Year, Reach is helping brands engage with a social generation. From strategy, creative and production, to creator marketing and channel management, we do it all. Our team consists of social-first creators, publishers and media innovators who operate in teams to develop big ideas on behalf of our brand partners. Here at Reach Agency, we believe brands need to be more than just social: they need to be influential.

WHAT WE OFFER

• Remote work so you can work where you do your best work
• Unlimited Flexible Time Off (FTO), 13 paid holidays, including summer Fridays
• Health, dental and vision benefits inclusive of HMO and PPO plans
• 401k enrollment after three months of hire
• Wifi & cell phone reimbursement
• Leadership development programs
• Competitive paid leave offered to parents

OVERVIEW:

The Influencer Marketing Coordinator is involved with influencer deals across multiple brands and content verticals. You'll assist in day to day operations including influencer research, management and execution of campaigns for multiple clients.


RESPONSIBILITIES:

• Coordinate the day-to-day workload across influencer marketing campaigns for a variety of brands
• Assist with building materials (i.e. presentations) for new business pitches and client campaigns
• Stay aware of trending talent and upcoming talent, as well as actively discovering trends in the industry and on platforms
• Support in the task delegation and management of Influencer Marketing Interns

Campaign Development (Casting & Deal-Making):

• Assist in talent search and qualification process with an eye for detail, including brand safety content audits, audience qualification, vetting etc
• Track client management including creative briefing, timeline/deliverable management and creative reviews

Campaign Execution (Management & Reporting):

• Manage internal TikTok Creator Marketplace software including creating new tracking funnels for our different brand clients
• Manage internal CreatorIQ platform to as needed for campaign management & reporting
• Work on campaign reports including gathering data
• Assist with cross division communications and collaborative presentations
• Build client materials including but not limited to talent overview slides, strategy decks, social tracking docs, and campaign reports

THE IDEAL CANDIDATE WILL HAVE:

• Minimum of 1-2 years of experience in influencer marketing at an agency
• Existing influencer and talent manager/agent relationships a plus
• Strong written and verbal communication skills
• Ability to work effectively in a fast-paced environment
• A passion for social media and influencer marketing, with an innate understanding of social trends and platforms

Reach Agency is an equal opportunity employer. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.