Principal Product Manager, Growth

Circle USDC Regional Growth Strategy Lead

Circle is one of the world's leading internet financial platform companies, building the foundation of a more open, global economy through digital assets, payment applications, and programmable blockchain infrastructure. Enterprises, financial institutions, and developers use Circle to power trusted, internet-scale financial innovation.

As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values: High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible work environment where new ideas are encouraged and everyone is a stakeholder.

You will own the regional growth strategy for USDC, defining and delivering product initiatives that drive awareness, preference, and adoption across priority customer segments, partners, and use cases. This role is accountable for scaling USDC supply and usage through strategic partnerships with regional centralized exchanges and OTC providers, while shaping region-specific growth strategies grounded in local market dynamics. You will also lead the use of AI- and agent-driven capabilities to build highly automated growth platforms that accelerate education, engagement, and demand, positioning USDC as the trusted digital dollar in regional markets.

You will be responsible for:

• Owning and expanding regional USDC liquidity and supply through strategic partnerships with centralized exchanges, OTC desks, and ecosystem partners
• Leading cross-functional execution across Business Development, Engineering, Policy, Compliance, and Marketing to deliver scalable, regionally compliant growth initiatives
• Designing and running AI-driven experimentation frameworks to accelerate awareness, education, and adoption of USDC in local markets
• Building automated, agent-powered growth systems that increase speed, efficiency, and repeatability of regional initiatives
• Defining and maintaining dashboards, metrics, and operating cadences to track adoption, supply health, and share shift
• Identifying and prioritizing high-impact regional use cases, customer segments, and distribution channels for USDC
• Driving measurable share shift toward USDC versus competing stablecoins using market data and regional insights

You will bring to Circle:

• Proven experience owning complex product strategies and driving execution from concept through measurable outcomes
• Strong ability to lead through influence and partner effectively across technical, commercial, and regulatory teams
• Strategic and analytical mindset, with experience using data to prioritize initiatives and assess impact
• Demonstrated success building or scaling growth products, platforms, or programs in fast-moving environments
• Comfort operating in ambiguity and adapting strategy as market conditions evolve
• Clear, concise communication skills with the ability to align stakeholders around vision and trade-offs

Preferred Requirements:

• Experience in crypto, stablecoins, fintech, or digital asset ecosystems
• Exposure to AI-driven products, experimentation, or automation platforms
• Background in consumer growth, lifecycle optimization, or demand-focused product initiatives

Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages.

Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations.

Base Pay Range: $200,000 - $260,000

We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status, or any other protected status required by the laws in the locations where we hire. Additionally, Circle participates in the E-Verify Program in certain locations, as required by law.

Should you require accommodations or assistance in our interview process because of a disability, please reach out to View email address on click.appcast.io for support. We respect your privacy and will connect with you separately from our interview process to accommodate your needs.