Paid Search & Social Media Manager
$65k - $90kFull-time
TeamPeople
Role Description
We are seeking a dedicated Media and Social Marketing Manager I. In this role you will assist the Brand Media team in the operational execution of paid media campaigns across channels including but not limited to Paid Search and Social. This role is designed for a tactical expert who excels in the operational side of Social and Search media and enjoys the "hands-on-keyboard" process of campaign execution.
You will be the primary engine driving our boosted content, ensuring our organic Social presence is amplified through precise and timely paid execution across all major platforms. You will also be responsible for one or more of the following areas:
- Performance monitoring, optimization and reporting
- Use of data driven insights to drive innovation
- Channel management
- Managing budgets
Qualifications
- Proficient with MS Office, Word, Excel and PowerPoint
- Proficient knowledge on impact of social marketing to an omni-channel experience
- Solid foundational knowledge of digital or social marketing industry and practices
- Demonstrated success in developing search and social tactical strategies in alignment with business goals, preferably across insurance and financial service products
- Understanding of marketing attribution and measurement methodologies in relation to testing within paid search
- Ability to manage multiple projects with attention to detail
- Experience in Agile working environments
- US military experience through military service or a military spouse/domestic partner, preferred
Requirements
- Bachelor's Degree; OR 4 years of related experience may be substituted in lieu of degree
- 1-4 or more years of experience in social media marketing with deep expertise in the Social UI's
- 1-4 or more years of experience executing media buys in platforms including paid search (Google Ads, SA360 and Bing) and Social (Meta, Snapchat, TikTok, etc.)
- Experience influencing business decisions
- Experience facilitating and/or participating in cross-functional teams
- Experience collaborating with key stakeholders
Benefits
- Health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans
- Participation in a 401(k) plan
Vacancy posted 4 hours ago
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