Marketing Specialist

Field Marketing SpecialistThe Field Marketing Specialist supports the execution of localized marketing initiatives to drive brand awareness, customer acquisition, and community engagement across assigned regions. Working closely with the operations and marketing teams, this role activates campaigns, coordinates events, distributes marketing collateral, and ensures the consistent implementation of brand standards at the field level. This role is essential in translating Spotless Brands' marketing tactics into effective, on-the-ground field execution.Essential Functions (Other Duties as Assigned)Implement local marketing initiatives to support brand campaigns, sales- and traffic-driving programs in assigned regionsPartner with field operations and site leadership to coordinate marketing activities such as grand openings, customer appreciation days, and community eventsLiaise with creative, IT digital teams to ensure proper deployment of signage, promotional materials, and digital assets as well as accurate programming and execution of campaigns in the marketMonitor the in-market use of brand materials to ensure adherence to brand guidelinesCoordinate logistics and provide onsite support for local events and sponsorshipsSupport social media amplification by capturing and sharing local content and community engagement storiesTrack and report on the performance and reach of field marketing initiatives; identify successes and areas of improvementServe as the local point of contact for implementing marketing programs and campaignsProvide feedback from the field to the central marketing team to inform future campaign developmentMaintain inventory of promotional materials and coordinate distribution to sites as neededEnsure accuracy and timely updates of location listings, including hours of operation, across digital platforms (e.g., Google, Yelp, Apple)Own the monthly marketing communication for the assigned market, including media support, promotions, and community engagement initiativesOther duties as assignedEducation and ExperienceBachelor's degree in marketing, communications, or a related field (or equivalent experience)Minimum of 2 years of experience in marketing, preferably in a multi-location, field-based, or retail environmentExperience supporting event execution, campaign activation, or community outreach programsStrong organizational skills and attention to detailWillingness to travel frequently within assigned region and work occasional evenings or weekends for event supportKnowledge, Skills, and AbilitiesSolid understanding of marketing tactics and how to activate them in a localized settingAbility to manage logistics and execute onsite events with professionalism and brand alignmentStrong interpersonal skills to work effectively with operations teams and the broader marketing teamExcellent written and verbal communication skills for internal and external interactionsComfortable in a fast-paced, field-driven environment requiring flexibility and quick problem-solvingCompetent in using productivity tools (MS Office, Google Suite), and basic marketing platforms (e.g., Canva, HubSpot, etc.)Understands and upholds brand standards with a high level of consistencyPhysical RequirementsProlonged periods of sitting and working at a computerAbility to travel frequently (30-50%) within the assigned region for site visits, events, and leadership meetingsOccasional light lifting of marketing materials or supplies may be requiredAbility to participate in marketing activations or community events, which may require standing for extended periods of timeTravel Required: Yes. 30-50% in assigned region for site visits, events, and leadership meetingsEqual Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.